#BD7440#BD7440
#BD7440 is a light, moderate orange. Relative luminance 0.237; OKLCH L 62.8% C 0.114 H 54.4°. Best body text is #000000 at 5.74:1 contrast (WCAG AA passes).
Color values
| HEX | #BD7440 |
|---|---|
| RGB | rgb(189, 116, 64) |
| HSL | hsl(25, 49%, 50%) |
| HSV | hsv(25, 66%, 74%) |
| CMYK | cmyk(0%, 38.6%, 66.1%, 25.9%) |
| CIE-LAB | lab(55.77, 23.98, 40.19) |
| CIE-LCH | lch(55.77, 46.80, 59.18°) |
| OKLab | oklab(62.76% 0.0664 0.0927) |
| OKLCH | oklch(62.76% 0.114 54.4) |
| XYZ | xyz(28.1592, 23.6825, 7.9377) |
| Luminance | 0.2368 (WCAG relative) |
| Temperature | warm |
| Family | orange |
Closest named colors
Clay Brown
#B2713D
ΔE00 2.71
Copper
#B87333
ΔE00 3.45
Copper (survey)
#B66325
ΔE00 5.64
Adobe
#BD6C48
ΔE00 5.65
Brownish Orange
#CB7723
ΔE00 5.97
Chocolate (CSS)
#D2691E
ΔE00 6.05
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#BD7440 #4089BD
analogous
#BD404B #BD7440 #BDB340
triadic
#BD7440 #40BD74 #7440BD
tetradic
#BD7440 #4BBD40 #4089BD #B340BD
square
#BD7440 #4BBD40 #4089BD #B340BD
split-complementary
#BD7440 #40BDB3 #404BBD
monochromatic
#623C21 #8F5831 #BD7440 #CD956D #DDB69A
Accessibility & contrast
On white
3.66
#BD7440 on #FFFFFF
AA ✗AA large ✓AAA ✗
On black
5.74
#BD7440 on #000000
AA ✓AA large ✓AAA ✗
Best text color
#000000 on #BD7440
5.74:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##BD7440 | #FFFFFF | #000000 | ##000000 |
|---|---|---|---|---|
| ##BD7440 | 1.00 | 3.66 | 5.74 | 5.74 |
| #FFFFFF | 3.66 | 1.00 | 21.00 | 21.00 |
| #000000 | 5.74 | 21.00 | 1.00 | 1.00 |
| ##000000 | 5.74 | 21.00 | 1.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#897C3B
Deuteranopia (green-blind)
#9B8C40
Tritanopia (blue-blind)
#CE6568
Achromatopsia (no color)
#868686
Design tokens & code
CSS
--color: #bd7440; /* rgb */ color: rgb(189, 116, 64); /* oklch */ color: oklch(62.8% 0.114 54.4);
Tailwind
colors: {
custom: {
50: '#d69c76',
500: '#bd7440',
950: '#000000',
},
}SCSS
$custom: #bd7440; $custom-light: #d69c76; $custom-dark: #000000;
JSON
{
"hex": "#bd7440",
"rgb": {
"r": 189,
"g": 116,
"b": 64
},
"hsl": {
"h": 24.96,
"s": 49.407,
"l": 49.608
},
"oklch": {
"l": 0.62759,
"c": 0.11406,
"h": 54.4
},
"luminance": 0.2368
}Semantic roles & 50–950 ramp
primary
#BD7440
secondary
#90B1C9
accent
#9FD94F
background
#FDF9F7
surface
#FBF2ED
border
#D4CCC8
text
#150E09
muted
#837E7B