#B340BD#B340BD

#B340BD is a mid, highly saturated purple. Relative luminance 0.169; OKLCH L 58.0% C 0.208 H 324.5°. Best body text is #FFFFFF at 4.79:1 contrast (WCAG AA passes).

Color values

HEX	#B340BD
RGB	rgb(179, 64, 189)
HSL	hsl(295, 49%, 50%)
HSV	hsv(295, 66%, 74%)
CMYK	cmyk(5.3%, 66.1%, 0%, 25.9%)
CIE-LAB	lab(48.17, 62.36, -43.50)
CIE-LCH	lch(48.17, 76.04, 325.10°)
OKLab	oklab(58% 0.1693 -0.1209)
OKLCH	oklch(58% 0.208 324.5)
XYZ	xyz(29.6083, 16.9264, 49.8418)
Luminance	0.1693 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B340BD #4ABD40

analogous

#7540BD #B340BD #BD4089

triadic

#B340BD #BDB340 #40BDB3

tetradic

#B340BD #BD7540 #4ABD40 #4089BD

square

#B340BD #BD7540 #4ABD40 #4089BD

split-complementary

#B340BD #89BD40 #40BD75

monochromatic

#5C2162 #88318F #B340BD #C66DCD #D89ADD

Accessibility & contrast

On white

4.79

#B340BD on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.39

#B340BD on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B340BD

4.79:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B340BD	#FFFFFF	#000000	##FFFFFF
##B340BD	1.00	4.79	4.39	4.79
#FFFFFF	4.79	1.00	21.00	1.00
#000000	4.39	21.00	1.00	21.00
##FFFFFF	4.79	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#2569C1

Deuteranopia (green-blind)

#5677BA

Tritanopia (blue-blind)

#B75379

Achromatopsia (no color)

#727272

Design tokens & code

CSS

--color: #b340bd;
/* rgb */ color: rgb(179, 64, 189);
/* oklch */ color: oklch(58.0% 0.208 324.5);

Tailwind

colors: {
  custom: {
    50: '#cd7ed1',
    500: '#b340bd',
    950: '#000000',
  },
}

SCSS

$custom: #b340bd;
$custom-light: #cd7ed1;
$custom-dark: #000000;

JSON

{
  "hex": "#b340bd",
  "rgb": {
    "r": 179,
    "g": 64,
    "b": 189
  },
  "hsl": {
    "h": 295.2,
    "s": 49.407,
    "l": 49.608
  },
  "oklch": {
    "l": 0.58002,
    "c": 0.208,
    "h": 324.5
  },
  "luminance": 0.16925
}

Semantic roles & 50–950 ramp

primary

#B340BD

secondary

#94C990

accent

#D94F5A

background

#FDF8FC

surface

#FAEFF9

border

#D3CAD2

text

#140A14

muted

#837C82

Preview Lab

Preview with #B340BD

Body copy rendered with the generated semantic roles for this colour.

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