#AD1D52#AD1D52

#AD1D52 is a mid, vivid pink. Relative luminance 0.104; OKLCH L 49.3% C 0.180 H 5.8°. Best body text is #FFFFFF at 6.83:1 contrast (WCAG AA passes).

Color values

HEX	#AD1D52
RGB	rgb(173, 29, 82)
HSL	hsl(338, 71%, 40%)
HSV	hsv(338, 83%, 68%)
CMYK	cmyk(0%, 83.2%, 52.6%, 32.2%)
CIE-LAB	lab(38.51, 58.42, 6.94)
CIE-LCH	lch(38.51, 58.83, 6.78°)
OKLab	oklab(49.32% 0.1786 0.0181)
OKLCH	oklch(49.32% 0.18 5.8)
XYZ	xyz(19.1977, 10.3749, 8.9727)
Luminance	0.1037 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD1D52 #1DAD78

analogous

#AD1D9A #AD1D52 #AD301D

triadic

#AD1D52 #52AD1D #1D52AD

tetradic

#AD1D52 #9AAD1D #1DAD78 #301DAD

square

#AD1D52 #9AAD1D #1DAD78 #301DAD

split-complementary

#AD1D52 #1DAD30 #1D9AAD

monochromatic

#440B20 #791439 #AD1D52 #DC2C6C #E46091

Accessibility & contrast

On white

6.83

#AD1D52 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.07

#AD1D52 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD1D52

6.83:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD1D52	#FFFFFF	#000000	##FFFFFF
##AD1D52	1.00	6.83	3.07	6.83
#FFFFFF	6.83	1.00	21.00	1.00
#000000	3.07	21.00	1.00	21.00
##FFFFFF	6.83	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#454953

Deuteranopia (green-blind)

#6A654F

Tritanopia (blue-blind)

#BD0035

Achromatopsia (no color)

#5B5B5B

Design tokens & code

CSS

--color: #ad1d52;
/* rgb */ color: rgb(173, 29, 82);
/* oklch */ color: oklch(49.3% 0.180 5.8);

Tailwind

colors: {
  custom: {
    50: '#cc6b82',
    500: '#ad1d52',
    950: '#000000',
  },
}

SCSS

$custom: #ad1d52;
$custom-light: #cc6b82;
$custom-dark: #000000;

JSON

{
  "hex": "#ad1d52",
  "rgb": {
    "r": 173,
    "g": 29,
    "b": 82
  },
  "hsl": {
    "h": 337.917,
    "s": 71.287,
    "l": 39.608
  },
  "oklch": {
    "l": 0.49324,
    "c": 0.17954,
    "h": 5.8
  },
  "luminance": 0.10372
}

Semantic roles & 50–950 ramp

primary

#AD1D52

secondary

#5DC9A1

accent

#EEAC3A

background

#FDF6F7

surface

#FAECEE

border

#D3C7C9

text

#15080A

muted

#837A7C

Preview Lab

Preview with #AD1D52

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →