#971C45#971C45
#971C45 is a dark, vivid pink. Relative luminance 0.078; OKLCH L 44.9% C 0.159 H 7.3°. Best body text is #FFFFFF at 8.18:1 contrast (WCAG AA passes).
Color values
| HEX | #971C45 |
|---|---|
| RGB | rgb(151, 28, 69) |
| HSL | hsl(340, 69%, 35%) |
| HSV | hsv(340, 81%, 59%) |
| CMYK | cmyk(0%, 81.5%, 54.3%, 40.8%) |
| CIE-LAB | lab(33.65, 51.63, 7.87) |
| CIE-LCH | lch(33.65, 52.23, 8.67°) |
| OKLab | oklab(44.86% 0.1574 0.0202) |
| OKLCH | oklch(44.86% 0.159 7.3) |
| XYZ | xyz(14.2533, 7.8415, 6.3921) |
| Luminance | 0.0784 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Purple Red
#990147
ΔE00 2.62
Berry
#990F4B
ΔE00 2.71
Cranberry
#9E003A
ΔE00 3.49
Red Wine
#8C0034
ΔE00 4.32
Purplish Red
#B0054B
ΔE00 4.51
Raspberry (survey)
#B00149
ΔE00 4.53
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#971C45 #1C976E
analogous
#971C82 #971C45 #97301C
triadic
#971C45 #45971C #1C4597
tetradic
#971C45 #82971C #1C976E #301C97
square
#971C45 #82971C #1C976E #301C97
split-complementary
#971C45 #1C9730 #1C8297
monochromatic
#300916 #63122D #971C45 #CB265D #DE4F7F
Accessibility & contrast
On white
8.18
#971C45 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.57
#971C45 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #971C45
8.18:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##971C45 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##971C45 | 1.00 | 8.18 | 2.57 | 8.18 |
| #FFFFFF | 8.18 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.57 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 8.18 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#3D3F46
Deuteranopia (green-blind)
#5D5842
Tritanopia (blue-blind)
#A5002E
Achromatopsia (no color)
#4F4F4F
Design tokens & code
CSS
--color: #971c45; /* rgb */ color: rgb(151, 28, 69); /* oklch */ color: oklch(44.9% 0.159 7.3);
Tailwind
colors: {
custom: {
50: '#bc6678',
500: '#971c45',
950: '#000000',
},
}SCSS
$custom: #971c45; $custom-light: #bc6678; $custom-dark: #000000;
JSON
{
"hex": "#971c45",
"rgb": {
"r": 151,
"g": 28,
"b": 69
},
"hsl": {
"h": 340,
"s": 68.715,
"l": 35.098
},
"oklch": {
"l": 0.44857,
"c": 0.15874,
"h": 7.3
},
"luminance": 0.07839
}Semantic roles & 50–950 ramp
primary
#971C45
secondary
#4EC19B
accent
#ECB13C
background
#FCF6F7
surface
#F8EBED
border
#D1C6C8
text
#130708
muted
#827A7B