#781C38#781C38
#781C38 is a dark, vivid pink. Relative luminance 0.051; OKLCH L 38.7% C 0.127 H 7.4°. Best body text is #FFFFFF at 10.39:1 contrast (WCAG AA passes).
Color values
| HEX | #781C38 |
|---|---|
| RGB | rgb(120, 28, 56) |
| HSL | hsl(342, 62%, 29%) |
| HSV | hsv(342, 77%, 47%) |
| CMYK | cmyk(0%, 76.7%, 53.3%, 52.9%) |
| CIE-LAB | lab(27.05, 41.30, 6.32) |
| CIE-LCH | lch(27.05, 41.78, 8.71°) |
| OKLab | oklab(38.75% 0.1258 0.0164) |
| OKLCH | oklch(38.75% 0.127 7.4) |
| XYZ | xyz(8.8756, 5.1103, 4.2596) |
| Luminance | 0.0511 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Bordeaux
#7B002C
ΔE00 3.74
Wine (survey)
#80013F
ΔE00 4.30
Red Wine
#8C0034
ΔE00 4.71
Merlot
#730039
ΔE00 4.72
Wine
#722F37
ΔE00 5.43
Red Purple
#820747
ΔE00 5.78
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#781C38 #1C785C
analogous
#781C66 #781C38 #782E1C
triadic
#781C38 #38781C #1C3878
tetradic
#781C38 #66781C #1C785C #2E1C78
square
#781C38 #66781C #1C785C #2E1C78
split-complementary
#781C38 #1C782E #1C6678
monochromatic
#19060C #461021 #781C38 #AA284F #D23D6A
Accessibility & contrast
On white
10.39
#781C38 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.02
#781C38 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #781C38
10.39:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##781C38 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##781C38 | 1.00 | 10.39 | 2.02 | 10.39 |
| #FFFFFF | 10.39 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.02 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.39 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#333439
Deuteranopia (green-blind)
#4B4736
Tritanopia (blue-blind)
#830628
Achromatopsia (no color)
#404040
Design tokens & code
CSS
--color: #781c38; /* rgb */ color: rgb(120, 28, 56); /* oklch */ color: oklch(38.7% 0.127 7.4);
Tailwind
colors: {
custom: {
50: '#a4616e',
500: '#781c38',
950: '#000000',
},
}SCSS
$custom: #781c38; $custom-light: #a4616e; $custom-dark: #000000;
JSON
{
"hex": "#781c38",
"rgb": {
"r": 120,
"g": 28,
"b": 56
},
"hsl": {
"h": 341.739,
"s": 62.162,
"l": 29.02
},
"oklch": {
"l": 0.38746,
"c": 0.12689,
"h": 7.4
},
"luminance": 0.05109
}Semantic roles & 50–950 ramp
primary
#781C38
secondary
#44AC8C
accent
#E5B443
background
#FAF6F6
surface
#F4EBEB
border
#CEC6C6
text
#100507
muted
#7F7A7A