#971B44#971B44

#971B44 is a dark, vivid pink. Relative luminance 0.078; OKLCH L 44.8% C 0.159 H 7.7°. Best body text is #FFFFFF at 8.22:1 contrast (WCAG AA passes).

Color values

HEX	#971B44
RGB	rgb(151, 27, 68)
HSL	hsl(340, 70%, 35%)
HSV	hsv(340, 82%, 59%)
CMYK	cmyk(0%, 82.1%, 55%, 40.8%)
CIE-LAB	lab(33.53, 51.83, 8.35)
CIE-LCH	lch(33.53, 52.50, 9.16°)
OKLab	oklab(44.76% 0.158 0.0214)
OKLCH	oklch(44.76% 0.159 7.7)
XYZ	xyz(14.1992, 7.7826, 6.2222)
Luminance	0.0778 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#971B44 #1B976E

analogous

#971B82 #971B44 #97301B

triadic

#971B44 #44971B #1B4497

tetradic

#971B44 #82971B #1B976E #301B97

square

#971B44 #82971B #1B976E #301B97

split-complementary

#971B44 #1B9730 #1B8297

monochromatic

#2F0815 #63122D #971B44 #CB245B #DF4D7D

Accessibility & contrast

On white

8.22

#971B44 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.56

#971B44 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #971B44

8.22:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##971B44	#FFFFFF	#000000	##FFFFFF
##971B44	1.00	8.22	2.56	8.22
#FFFFFF	8.22	1.00	21.00	1.00
#000000	2.56	21.00	1.00	21.00
##FFFFFF	8.22	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#3D3F45

Deuteranopia (green-blind)

#5D5841

Tritanopia (blue-blind)

#A5002D

Achromatopsia (no color)

#4F4F4F

Design tokens & code

CSS

--color: #971b44;
/* rgb */ color: rgb(151, 27, 68);
/* oklch */ color: oklch(44.8% 0.159 7.7);

Tailwind

colors: {
  custom: {
    50: '#bc6677',
    500: '#971b44',
    950: '#000000',
  },
}

SCSS

$custom: #971b44;
$custom-light: #bc6677;
$custom-dark: #000000;

JSON

{
  "hex": "#971b44",
  "rgb": {
    "r": 151,
    "g": 27,
    "b": 68
  },
  "hsl": {
    "h": 340.161,
    "s": 69.663,
    "l": 34.902
  },
  "oklch": {
    "l": 0.44757,
    "c": 0.15939,
    "h": 7.7
  },
  "luminance": 0.07781
}

Semantic roles & 50–950 ramp

primary

#971B44

secondary

#4CC19B

accent

#ECB23B

background

#FCF6F7

surface

#F8EBED

border

#D1C6C8

text

#130608

muted

#827A7B

Preview Lab

Preview with #971B44

Body copy rendered with the generated semantic roles for this colour.

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