#781B37#781B37

#781B37 is a dark, vivid pink. Relative luminance 0.051; OKLCH L 38.6% C 0.128 H 7.8°. Best body text is #FFFFFF at 10.44:1 contrast (WCAG AA passes).

Color values

HEX#781B37
RGBrgb(120, 27, 55)
HSLhsl(342, 63%, 29%)
HSVhsv(342, 78%, 47%)
CMYKcmyk(0%, 77.5%, 54.2%, 52.9%)
CIE-LABlab(26.89, 41.57, 6.78)
CIE-LCHlch(26.89, 42.12, 9.26°)
OKLaboklab(38.62% 0.1266 0.0175)
OKLCHoklch(38.62% 0.128 7.8)
XYZxyz(8.8280, 5.0540, 4.1243)
Luminance0.0505 (WCAG relative)
Temperaturewarm
Familypink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#781B37 #1B785C
analogous
#781B66 #781B37 #782E1B
triadic
#781B37 #37781B #1B3778
tetradic
#781B37 #66781B #1B785C #2E1B78
square
#781B37 #66781B #1B785C #2E1B78
split-complementary
#781B37 #1B782E #1B6678
monochromatic
#19060B #461020 #781B37 #AA264E #D33B68

Accessibility & contrast

On white

10.44
#781B37 on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

2.01
#781B37 on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #781B37
10.44:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##781B37#FFFFFF#000000##FFFFFF
##781B371.0010.442.0110.44
#FFFFFF10.441.0021.001.00
#0000002.0121.001.0021.00
##FFFFFF10.441.0021.001.00

Color blindness preview

Protanopia (red-blind)
#323438
Deuteranopia (green-blind)
#4B4635
Tritanopia (blue-blind)
#830427
Achromatopsia (no color)
#404040

Design tokens & code

CSS
--color: #781b37;
/* rgb */ color: rgb(120, 27, 55);
/* oklch */ color: oklch(38.6% 0.128 7.8);
Tailwind
colors: {
  custom: {
    50: '#a4606d',
    500: '#781b37',
    950: '#000000',
  },
}
SCSS
$custom: #781b37;
$custom-light: #a4606d;
$custom-dark: #000000;
JSON
{
  "hex": "#781b37",
  "rgb": {
    "r": 120,
    "g": 27,
    "b": 55
  },
  "hsl": {
    "h": 341.935,
    "s": 63.265,
    "l": 28.824
  },
  "oklch": {
    "l": 0.3862,
    "c": 0.1278,
    "h": 7.8
  },
  "luminance": 0.05053
}

Semantic roles & 50–950 ramp

primary
#781B37
secondary
#43AC8C
accent
#E6B541
background
#FAF5F6
surface
#F4EAEB
border
#CEC6C6
text
#100507
muted
#7F797A

Preview Lab

Preview with #781B37

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#781B37 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva