#BD4478#BD4478

#BD4478 is a mid, vivid pink. Relative luminance 0.163; OKLCH L 56.8% C 0.163 H 357.0°. Best body text is #FFFFFF at 4.93:1 contrast (WCAG AA passes).

Color values

HEX	#BD4478
RGB	rgb(189, 68, 120)
HSL	hsl(334, 48%, 50%)
HSV	hsv(334, 64%, 74%)
CMYK	cmyk(0%, 64%, 36.5%, 25.9%)
CIE-LAB	lab(47.38, 53.22, -3.50)
CIE-LCH	lch(47.38, 53.34, 356.24°)
OKLab	oklab(56.77% 0.1627 -0.0085)
OKLCH	oklch(56.77% 0.163 357)
XYZ	xyz(26.4451, 16.3121, 19.5215)
Luminance	0.1631 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD4478 #44BD89

analogous

#BD44B4 #BD4478 #BD4C44

triadic

#BD4478 #78BD44 #4478BD

tetradic

#BD4478 #B4BD44 #44BD89 #4C44BD

square

#BD4478 #B4BD44 #44BD89 #4C44BD

split-complementary

#BD4478 #44BD4C #44B4BD

monochromatic

#63233F #91335B #BD4478 #CD7199 #DD9EB9

Accessibility & contrast

On white

4.93

#BD4478 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.26

#BD4478 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD4478

4.93:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD4478	#FFFFFF	#000000	##FFFFFF
##BD4478	1.00	4.93	4.26	4.93
#FFFFFF	4.93	1.00	21.00	1.00
#000000	4.26	21.00	1.00	21.00
##FFFFFF	4.93	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#596279

Deuteranopia (green-blind)

#7A7975

Tritanopia (blue-blind)

#CC3A59

Achromatopsia (no color)

#707070

Design tokens & code

CSS

--color: #bd4478;
/* rgb */ color: rgb(189, 68, 120);
/* oklch */ color: oklch(56.8% 0.163 357.0);

Tailwind

colors: {
  custom: {
    50: '#d57f9e',
    500: '#bd4478',
    950: '#000000',
  },
}

SCSS

$custom: #bd4478;
$custom-light: #d57f9e;
$custom-dark: #000000;

JSON

{
  "hex": "#bd4478",
  "rgb": {
    "r": 189,
    "g": 68,
    "b": 120
  },
  "hsl": {
    "h": 334.215,
    "s": 47.826,
    "l": 50.392
  },
  "oklch": {
    "l": 0.5677,
    "c": 0.16287,
    "h": 357
  },
  "luminance": 0.16309
}

Semantic roles & 50–950 ramp

primary

#BD4478

secondary

#93C9B2

accent

#D79D50

background

#FDF8F9

surface

#FBEFF2

border

#D4CACC

text

#150B0E

muted

#837C7E

Preview Lab

Preview with #BD4478

Body copy rendered with the generated semantic roles for this colour.

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