#BD4C44#BD4C44

#BD4C44 is a mid, vivid red. Relative luminance 0.164; OKLCH L 56.5% C 0.148 H 26.9°. Best body text is #FFFFFF at 4.91:1 contrast (WCAG AA passes).

Color values

HEX	#BD4C44
RGB	rgb(189, 76, 68)
HSL	hsl(4, 48%, 50%)
HSV	hsv(4, 64%, 74%)
CMYK	cmyk(0%, 59.8%, 64%, 25.9%)
CIE-LAB	lab(47.51, 44.98, 28.10)
CIE-LCH	lch(47.51, 53.04, 31.99°)
OKLab	oklab(56.47% 0.1316 0.0667)
OKLCH	oklch(56.47% 0.148 26.9)
XYZ	xyz(24.6164, 16.4083, 7.3386)
Luminance	0.1641 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD4C44 #44B5BD

analogous

#BD4478 #BD4C44 #BD8844

triadic

#BD4C44 #44BD4C #4C44BD

tetradic

#BD4C44 #78BD44 #44B5BD #8844BD

square

#BD4C44 #78BD44 #44B5BD #8844BD

split-complementary

#BD4C44 #44BD88 #4478BD

monochromatic

#632723 #913933 #BD4C44 #CD7771 #DDA39E

Accessibility & contrast

On white

4.91

#BD4C44 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.28

#BD4C44 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD4C44

4.91:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD4C44	#FFFFFF	#000000	##FFFFFF
##BD4C44	1.00	4.91	4.28	4.91
#FFFFFF	4.91	1.00	21.00	1.00
#000000	4.28	21.00	1.00	21.00
##FFFFFF	4.91	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#696143

Deuteranopia (green-blind)

#857A41

Tritanopia (blue-blind)

#CF354B

Achromatopsia (no color)

#717171

Design tokens & code

CSS

--color: #bd4c44;
/* rgb */ color: rgb(189, 76, 68);
/* oklch */ color: oklch(56.5% 0.148 26.9);

Tailwind

colors: {
  custom: {
    50: '#d78278',
    500: '#bd4c44',
    950: '#000000',
  },
}

SCSS

$custom: #bd4c44;
$custom-light: #d78278;
$custom-dark: #000000;

JSON

{
  "hex": "#bd4c44",
  "rgb": {
    "r": 189,
    "g": 76,
    "b": 68
  },
  "hsl": {
    "h": 3.967,
    "s": 47.826,
    "l": 50.392
  },
  "oklch": {
    "l": 0.56467,
    "c": 0.14754,
    "h": 26.9
  },
  "luminance": 0.16405
}

Semantic roles & 50–950 ramp

primary

#BD4C44

secondary

#93C6C9

accent

#CED750

background

#FEF8F7

surface

#FCEFED

border

#D5CAC8

text

#160B09

muted

#847C7B

Preview Lab

Preview with #BD4C44

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →