#BD444F#BD444F

#BD444F is a mid, vivid red. Relative luminance 0.155; OKLCH L 55.7% C 0.155 H 18.5°. Best body text is #FFFFFF at 5.12:1 contrast (WCAG AA passes).

Color values

HEX	#BD444F
RGB	rgb(189, 68, 79)
HSL	hsl(355, 48%, 50%)
HSV	hsv(355, 64%, 74%)
CMYK	cmyk(0%, 64%, 58.2%, 25.9%)
CIE-LAB	lab(46.34, 49.36, 20.03)
CIE-LCH	lch(46.34, 53.27, 22.09°)
OKLab	oklab(55.65% 0.1474 0.0492)
OKLCH	oklch(55.65% 0.155 18.5)
XYZ	xyz(24.4669, 15.5208, 9.1030)
Luminance	0.1552 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD444F #44BDB2

analogous

#BD448C #BD444F #BD7544

triadic

#BD444F #4FBD44 #444FBD

tetradic

#BD444F #8CBD44 #44BDB2 #7544BD

square

#BD444F #8CBD44 #44BDB2 #7544BD

split-complementary

#BD444F #44BD75 #448CBD

monochromatic

#632329 #91333C #BD444F #CD717A #DD9EA4

Accessibility & contrast

On white

5.12

#BD444F on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.10

#BD444F on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD444F

5.12:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD444F	#FFFFFF	#000000	##FFFFFF
##BD444F	1.00	5.12	4.10	5.12
#FFFFFF	5.12	1.00	21.00	1.00
#000000	4.10	21.00	1.00	21.00
##FFFFFF	5.12	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#625E4F

Deuteranopia (green-blind)

#81774C

Tritanopia (blue-blind)

#CE2C49

Achromatopsia (no color)

#6E6E6E

Design tokens & code

CSS

--color: #bd444f;
/* rgb */ color: rgb(189, 68, 79);
/* oklch */ color: oklch(55.7% 0.155 18.5);

Tailwind

colors: {
  custom: {
    50: '#d77e80',
    500: '#bd444f',
    950: '#000000',
  },
}

SCSS

$custom: #bd444f;
$custom-light: #d77e80;
$custom-dark: #000000;

JSON

{
  "hex": "#bd444f",
  "rgb": {
    "r": 189,
    "g": 68,
    "b": 79
  },
  "hsl": {
    "h": 354.545,
    "s": 47.826,
    "l": 50.392
  },
  "oklch": {
    "l": 0.55653,
    "c": 0.15537,
    "h": 18.5
  },
  "luminance": 0.15518
}

Semantic roles & 50–950 ramp

primary

#BD444F

secondary

#93C9C4

accent

#D7CB50

background

#FEF8F7

surface

#FCEFEE

border

#D5CAC9

text

#160A0A

muted

#847C7C

Preview Lab

Preview with #BD444F

Body copy rendered with the generated semantic roles for this colour.

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