#BD448C#BD448C
#BD448C is a mid, vivid pink. Relative luminance 0.168; OKLCH L 57.5% C 0.173 H 347.2°. Best body text is #FFFFFF at 4.81:1 contrast (WCAG AA passes).
Color values
| HEX | #BD448C |
|---|---|
| RGB | rgb(189, 68, 140) |
| HSL | hsl(324, 48%, 50%) |
| HSV | hsv(324, 64%, 74%) |
| CMYK | cmyk(0%, 64%, 25.9%, 25.9%) |
| CIE-LAB | lab(48.07, 55.69, -14.55) |
| CIE-LCH | lch(48.07, 57.56, 345.35°) |
| OKLab | oklab(57.5% 0.1684 -0.0384) |
| OKLCH | oklch(57.5% 0.173 347.2) |
| XYZ | xyz(27.7881, 16.8493, 26.5946) |
| Luminance | 0.1685 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Mediumvioletred
#C71585
ΔE00 5.13
Light Plum
#9D5783
ΔE00 7.00
Magenta (survey)
#C20078
ΔE00 7.01
Purpleish
#98568D
ΔE00 7.97
Ugly Purple
#A442A0
ΔE00 8.44
Purplish Pink
#CE5DAE
ΔE00 8.62
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#BD448C #44BD75
analogous
#B244BD #BD448C #BD444F
triadic
#BD448C #8CBD44 #448CBD
tetradic
#BD448C #BDB244 #44BD75 #444FBD
square
#BD448C #BDB244 #44BD75 #444FBD
split-complementary
#BD448C #4FBD44 #44BDB2
monochromatic
#632349 #91336B #BD448C #CD71A8 #DD9EC4
Accessibility & contrast
On white
4.81
#BD448C on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
4.37
#BD448C on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #BD448C
4.81:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##BD448C | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##BD448C | 1.00 | 4.81 | 4.37 | 4.81 |
| #FFFFFF | 4.81 | 1.00 | 21.00 | 1.00 |
| #000000 | 4.37 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 4.81 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#52658E
Deuteranopia (green-blind)
#757A89
Tritanopia (blue-blind)
#CA4162
Achromatopsia (no color)
#727272
Design tokens & code
CSS
--color: #bd448c; /* rgb */ color: rgb(189, 68, 140); /* oklch */ color: oklch(57.5% 0.173 347.2);
Tailwind
colors: {
custom: {
50: '#d47fad',
500: '#bd448c',
950: '#000000',
},
}SCSS
$custom: #bd448c; $custom-light: #d47fad; $custom-dark: #000000;
JSON
{
"hex": "#bd448c",
"rgb": {
"r": 189,
"g": 68,
"b": 140
},
"hsl": {
"h": 324.298,
"s": 47.826,
"l": 50.392
},
"oklch": {
"l": 0.57504,
"c": 0.17274,
"h": 347.2
},
"luminance": 0.16847
}Semantic roles & 50–950 ramp
primary
#BD448C
secondary
#93C9A9
accent
#D78750
background
#FDF8FA
surface
#FBEFF4
border
#D4CACE
text
#150B10
muted
#837C7F