#BD3971#BD3971

#BD3971 is a mid, vivid pink. Relative luminance 0.149; OKLCH L 55.3% C 0.174 H 358.6°. Best body text is #FFFFFF at 5.27:1 contrast (WCAG AA passes).

Color values

HEX	#BD3971
RGB	rgb(189, 57, 113)
HSL	hsl(335, 54%, 48%)
HSV	hsv(335, 70%, 74%)
CMYK	cmyk(0%, 69.8%, 40.2%, 25.9%)
CIE-LAB	lab(45.55, 56.88, -1.91)
CIE-LCH	lch(45.55, 56.91, 358.07°)
OKLab	oklab(55.35% 0.1743 -0.0043)
OKLCH	oklch(55.35% 0.174 358.6)
XYZ	xyz(25.4318, 14.9404, 17.1641)
Luminance	0.1494 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD3971 #39BD85

analogous

#BD39B3 #BD3971 #BD4339

triadic

#BD3971 #71BD39 #3971BD

tetradic

#BD3971 #B3BD39 #39BD85 #4339BD

square

#BD3971 #B3BD39 #39BD85 #4339BD

split-complementary

#BD3971 #39BD43 #39B3BD

monochromatic

#5F1D39 #8E2B55 #BD3971 #D06391 #DE92B2

Accessibility & contrast

On white

5.27

#BD3971 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.99

#BD3971 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD3971

5.27:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD3971	#FFFFFF	#000000	##FFFFFF
##BD3971	1.00	5.27	3.99	5.27
#FFFFFF	5.27	1.00	21.00	1.00
#000000	3.99	21.00	1.00	21.00
##FFFFFF	5.27	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#535C72

Deuteranopia (green-blind)

#77756E

Tritanopia (blue-blind)

#CC2950

Achromatopsia (no color)

#6C6C6C

Design tokens & code

CSS

--color: #bd3971;
/* rgb */ color: rgb(189, 57, 113);
/* oklch */ color: oklch(55.3% 0.174 358.6);

Tailwind

colors: {
  custom: {
    50: '#d67999',
    500: '#bd3971',
    950: '#000000',
  },
}

SCSS

$custom: #bd3971;
$custom-light: #d67999;
$custom-dark: #000000;

JSON

{
  "hex": "#bd3971",
  "rgb": {
    "r": 189,
    "g": 57,
    "b": 113
  },
  "hsl": {
    "h": 334.545,
    "s": 53.659,
    "l": 48.235
  },
  "oklch": {
    "l": 0.55346,
    "c": 0.17439,
    "h": 358.6
  },
  "luminance": 0.14937
}

Semantic roles & 50–950 ramp

primary

#BD3971

secondary

#89C9AE

accent

#DD9F4B

background

#FDF7F9

surface

#FBEEF2

border

#D4C9CC

text

#150A0E

muted

#837C7E

Preview Lab

Preview with #BD3971

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →