#BD396E#BD396E

#BD396E is a mid, vivid pink. Relative luminance 0.149; OKLCH L 55.2% C 0.173 H 0.0°. Best body text is #FFFFFF at 5.28:1 contrast (WCAG AA passes).

Color values

HEX#BD396E
RGBrgb(189, 57, 110)
HSLhsl(336, 54%, 48%)
HSVhsv(336, 70%, 74%)
CMYKcmyk(0%, 69.8%, 41.8%, 25.9%)
CIE-LABlab(45.46, 56.57, -0.20)
CIE-LCHlch(45.46, 56.57, 359.79°)
OKLaboklab(55.25% 0.1733 0.0001)
OKLCHoklch(55.25% 0.173 0)
XYZxyz(25.2657, 14.8740, 16.2893)
Luminance0.1487 (WCAG relative)
Temperaturewarm
Familypink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#BD396E #39BD88
analogous
#BD39B0 #BD396E #BD4639
triadic
#BD396E #6EBD39 #396EBD
tetradic
#BD396E #B0BD39 #39BD88 #4639BD
square
#BD396E #B0BD39 #39BD88 #4639BD
split-complementary
#BD396E #39BD46 #39B0BD
monochromatic
#5F1D37 #8E2B53 #BD396E #D0638F #DE92B1

Accessibility & contrast

On white

5.28
#BD396E on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.97
#BD396E on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD396E
5.28:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##BD396E#FFFFFF#000000##FFFFFF
##BD396E1.005.283.975.28
#FFFFFF5.281.0021.001.00
#0000003.9721.001.0021.00
##FFFFFF5.281.0021.001.00

Color blindness preview

Protanopia (red-blind)
#545C6F
Deuteranopia (green-blind)
#78756B
Tritanopia (blue-blind)
#CD284F
Achromatopsia (no color)
#6C6C6C

Design tokens & code

CSS
--color: #bd396e;
/* rgb */ color: rgb(189, 57, 110);
/* oklch */ color: oklch(55.2% 0.173 0.0);
Tailwind
colors: {
  custom: {
    50: '#d67997',
    500: '#bd396e',
    950: '#000000',
  },
}
SCSS
$custom: #bd396e;
$custom-light: #d67997;
$custom-dark: #000000;
JSON
{
  "hex": "#bd396e",
  "rgb": {
    "r": 189,
    "g": 57,
    "b": 110
  },
  "hsl": {
    "h": 335.909,
    "s": 53.659,
    "l": 48.235
  },
  "oklch": {
    "l": 0.55249,
    "c": 0.17334,
    "h": 0
  },
  "luminance": 0.14871
}

Semantic roles & 50–950 ramp

primary
#BD396E
secondary
#89C9AF
accent
#DDA24B
background
#FDF7F9
surface
#FBEEF2
border
#D4C9CC
text
#150A0D
muted
#837C7E

Preview Lab

Preview with #BD396E

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#BD396E Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva