#BD395B#BD395B

#BD395B is a mid, vivid pink. Relative luminance 0.145; OKLCH L 54.7% C 0.169 H 9.4°. Best body text is #FFFFFF at 5.38:1 contrast (WCAG AA passes).

Color values

HEX	#BD395B
RGB	rgb(189, 57, 91)
HSL	hsl(345, 54%, 48%)
HSV	hsv(345, 70%, 74%)
CMYK	cmyk(0%, 69.8%, 51.9%, 25.9%)
CIE-LAB	lab(44.95, 54.81, 10.78)
CIE-LCH	lch(44.95, 55.86, 11.13°)
OKLab	oklab(54.7% 0.1665 0.0276)
OKLCH	oklch(54.7% 0.169 9.4)
XYZ	xyz(24.3398, 14.5037, 11.4133)
Luminance	0.1450 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD395B #39BD9B

analogous

#BD399D #BD395B #BD5939

triadic

#BD395B #5BBD39 #395BBD

tetradic

#BD395B #9DBD39 #39BD9B #5939BD

square

#BD395B #9DBD39 #39BD9B #5939BD

split-complementary

#BD395B #39BD59 #399DBD

monochromatic

#5F1D2E #8E2B44 #BD395B #D0637F #DE92A6

Accessibility & contrast

On white

5.38

#BD395B on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.90

#BD395B on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD395B

5.38:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD395B	#FFFFFF	#000000	##FFFFFF
##BD395B	1.00	5.38	3.90	5.38
#FFFFFF	5.38	1.00	21.00	1.00
#000000	3.90	21.00	1.00	21.00
##FFFFFF	5.38	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#59595C

Deuteranopia (green-blind)

#7B7458

Tritanopia (blue-blind)

#CE1F47

Achromatopsia (no color)

#6A6A6A

Design tokens & code

CSS

--color: #bd395b;
/* rgb */ color: rgb(189, 57, 91);
/* oklch */ color: oklch(54.7% 0.169 9.4);

Tailwind

colors: {
  custom: {
    50: '#d77989',
    500: '#bd395b',
    950: '#000000',
  },
}

SCSS

$custom: #bd395b;
$custom-light: #d77989;
$custom-dark: #000000;

JSON

{
  "hex": "#bd395b",
  "rgb": {
    "r": 189,
    "g": 57,
    "b": 91
  },
  "hsl": {
    "h": 344.545,
    "s": 53.659,
    "l": 48.235
  },
  "oklch": {
    "l": 0.547,
    "c": 0.16873,
    "h": 9.4
  },
  "luminance": 0.145
}

Semantic roles & 50–950 ramp

primary

#BD395B

secondary

#89C9B9

accent

#DDB74B

background

#FDF7F8

surface

#FBEEEF

border

#D4C9CA

text

#150A0B

muted

#837C7C

Preview Lab

Preview with #BD395B

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →