#BD5939#BD5939

#BD5939 is a mid, vivid red. Relative luminance 0.183; OKLCH L 58.2% C 0.137 H 38.2°. Best body text is #000000 at 4.65:1 contrast (WCAG AA passes).

Color values

HEX	#BD5939
RGB	rgb(189, 89, 57)
HSL	hsl(15, 54%, 48%)
HSV	hsv(15, 70%, 74%)
CMYK	cmyk(0%, 52.9%, 69.8%, 25.9%)
CIE-LAB	lab(49.81, 37.96, 37.10)
CIE-LCH	lch(49.81, 53.08, 44.34°)
OKLab	oklab(58.17% 0.1078 0.0849)
OKLCH	oklch(58.17% 0.137 38.2)
XYZ	xyz(25.2995, 18.2621, 6.0628)
Luminance	0.1826 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD5939 #399DBD

analogous

#BD395B #BD5939 #BD9B39

triadic

#BD5939 #39BD59 #5939BD

tetradic

#BD5939 #5BBD39 #399DBD #9B39BD

square

#BD5939 #5BBD39 #399DBD #9B39BD

split-complementary

#BD5939 #39BD9B #395BBD

monochromatic

#5F2D1D #8E432B #BD5939 #D07E63 #DEA592

Accessibility & contrast

On white

4.51

#BD5939 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.65

#BD5939 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #BD5939

4.65:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD5939	#FFFFFF	#000000	##000000
##BD5939	1.00	4.51	4.65	4.65
#FFFFFF	4.51	1.00	21.00	21.00
#000000	4.65	21.00	1.00	1.00
##000000	4.65	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#746936

Deuteranopia (green-blind)

#8C7F37

Tritanopia (blue-blind)

#CF4552

Achromatopsia (no color)

#767676

Design tokens & code

CSS

--color: #bd5939;
/* rgb */ color: rgb(189, 89, 57);
/* oklch */ color: oklch(58.2% 0.137 38.2);

Tailwind

colors: {
  custom: {
    50: '#d78a70',
    500: '#bd5939',
    950: '#000000',
  },
}

SCSS

$custom: #bd5939;
$custom-light: #d78a70;
$custom-dark: #000000;

JSON

{
  "hex": "#bd5939",
  "rgb": {
    "r": 189,
    "g": 89,
    "b": 57
  },
  "hsl": {
    "h": 14.545,
    "s": 53.659,
    "l": 48.235
  },
  "oklch": {
    "l": 0.58166,
    "c": 0.13718,
    "h": 38.2
  },
  "luminance": 0.18259
}

Semantic roles & 50–950 ramp

primary

#BD5939

secondary

#89BAC9

accent

#BADD4B

background

#FEF8F6

surface

#FCF0EC

border

#D5CBC7

text

#160C07

muted

#847D7A

Preview Lab

Preview with #BD5939

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →