#BD3768#BD3768

#BD3768 is a mid, vivid pink. Relative luminance 0.146; OKLCH L 54.9% C 0.174 H 2.6°. Best body text is #FFFFFF at 5.37:1 contrast (WCAG AA passes).

Color values

HEX	#BD3768
RGB	rgb(189, 55, 104)
HSL	hsl(338, 55%, 48%)
HSV	hsv(338, 71%, 74%)
CMYK	cmyk(0%, 70.9%, 45%, 25.9%)
CIE-LAB	lab(45.02, 56.73, 2.85)
CIE-LCH	lch(45.02, 56.80, 2.87°)
OKLab	oklab(54.86% 0.1737 0.008)
OKLCH	oklch(54.86% 0.174 2.6)
XYZ	xyz(24.8531, 14.5539, 14.5944)
Luminance	0.1455 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD3768 #37BD8C

analogous

#BD37AB #BD3768 #BD4937

triadic

#BD3768 #68BD37 #3768BD

tetradic

#BD3768 #ABBD37 #37BD8C #4937BD

square

#BD3768 #ABBD37 #37BD8C #4937BD

split-complementary

#BD3768 #37BD49 #37ABBD

monochromatic

#5E1B34 #8E294E #BD3768 #D16089 #DF90AD

Accessibility & contrast

On white

5.37

#BD3768 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.91

#BD3768 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD3768

5.37:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD3768	#FFFFFF	#000000	##FFFFFF
##BD3768	1.00	5.37	3.91	5.37
#FFFFFF	5.37	1.00	21.00	1.00
#000000	3.91	21.00	1.00	21.00
##FFFFFF	5.37	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#545A69

Deuteranopia (green-blind)

#787465

Tritanopia (blue-blind)

#CD224B

Achromatopsia (no color)

#6A6A6A

Design tokens & code

CSS

--color: #bd3768;
/* rgb */ color: rgb(189, 55, 104);
/* oklch */ color: oklch(54.9% 0.174 2.6);

Tailwind

colors: {
  custom: {
    50: '#d67892',
    500: '#bd3768',
    950: '#000000',
  },
}

SCSS

$custom: #bd3768;
$custom-light: #d67892;
$custom-dark: #000000;

JSON

{
  "hex": "#bd3768",
  "rgb": {
    "r": 189,
    "g": 55,
    "b": 104
  },
  "hsl": {
    "h": 338.06,
    "s": 54.918,
    "l": 47.843
  },
  "oklch": {
    "l": 0.54864,
    "c": 0.17383,
    "h": 2.6
  },
  "luminance": 0.14551
}

Semantic roles & 50–950 ramp

primary

#BD3768

secondary

#86C9B1

accent

#DEA84A

background

#FDF7F9

surface

#FBEEF1

border

#D4C9CB

text

#150A0D

muted

#837C7E

Preview Lab

Preview with #BD3768

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →