#BD2478#BD2478

#BD2478 is a mid, vivid pink. Relative luminance 0.134; OKLCH L 53.9% C 0.199 H 353.0°. Best body text is #FFFFFF at 5.70:1 contrast (WCAG AA passes).

Color values

HEX	#BD2478
RGB	rgb(189, 36, 120)
HSL	hsl(327, 68%, 44%)
HSV	hsv(327, 81%, 74%)
CMYK	cmyk(0%, 81%, 36.5%, 25.9%)
CIE-LAB	lab(43.42, 64.28, -9.40)
CIE-LCH	lch(43.42, 64.97, 351.68°)
OKLab	oklab(53.86% 0.1976 -0.0241)
OKLCH	oklch(53.86% 0.199 353)
XYZ	xyz(25.0090, 13.4398, 19.0428)
Luminance	0.1344 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD2478 #24BD69

analogous

#B624BD #BD2478 #BD242B

triadic

#BD2478 #78BD24 #2478BD

tetradic

#BD2478 #BDB624 #24BD69 #242BBD

square

#BD2478 #BDB624 #24BD69 #242BBD

split-complementary

#BD2478 #2BBD24 #24BDB6

monochromatic

#561037 #8A1A57 #BD2478 #DB4397 #E576B3

Accessibility & contrast

On white

5.70

#BD2478 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.69

#BD2478 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD2478

5.70:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD2478	#FFFFFF	#000000	##FFFFFF
##BD2478	1.00	5.70	3.69	5.70
#FFFFFF	5.70	1.00	21.00	1.00
#000000	3.69	21.00	1.00	21.00
##FFFFFF	5.70	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#44557A

Deuteranopia (green-blind)

#6F7075

Tritanopia (blue-blind)

#CC0E4C

Achromatopsia (no color)

#676767

Design tokens & code

CSS

--color: #bd2478;
/* rgb */ color: rgb(189, 36, 120);
/* oklch */ color: oklch(53.9% 0.199 353.0);

Tailwind

colors: {
  custom: {
    50: '#d6719f',
    500: '#bd2478',
    950: '#000000',
  },
}

SCSS

$custom: #bd2478;
$custom-light: #d6719f;
$custom-dark: #000000;

JSON

{
  "hex": "#bd2478",
  "rgb": {
    "r": 189,
    "g": 36,
    "b": 120
  },
  "hsl": {
    "h": 327.059,
    "s": 68,
    "l": 44.118
  },
  "oklch": {
    "l": 0.53859,
    "c": 0.19908,
    "h": 353
  },
  "luminance": 0.13437
}

Semantic roles & 50–950 ramp

primary

#BD2478

secondary

#70CC9A

accent

#EB8B3D

background

#FDF7F9

surface

#FBEDF2

border

#D4C8CC

text

#15090E

muted

#837B7E

Preview Lab

Preview with #BD2478

Body copy rendered with the generated semantic roles for this colour.

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