#BD242B#BD242B

#BD242B is a mid, vivid red. Relative luminance 0.123; OKLCH L 52.0% C 0.188 H 24.9°. Best body text is #FFFFFF at 6.09:1 contrast (WCAG AA passes).

Color values

HEX	#BD242B
RGB	rgb(189, 36, 43)
HSL	hsl(357, 68%, 44%)
HSV	hsv(357, 81%, 74%)
CMYK	cmyk(0%, 81%, 77.2%, 25.9%)
CIE-LAB	lab(41.62, 58.87, 35.82)
CIE-LCH	lch(41.62, 68.92, 31.32°)
OKLab	oklab(51.96% 0.1703 0.079)
OKLCH	oklch(51.96% 0.188 24.9)
XYZ	xyz(22.0559, 12.2586, 3.4899)
Luminance	0.1226 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD242B #24BDB6

analogous

#BD2478 #BD242B #BD6A24

triadic

#BD242B #2BBD24 #242BBD

tetradic

#BD242B #78BD24 #24BDB6 #6A24BD

square

#BD242B #78BD24 #24BDB6 #6A24BD

split-complementary

#BD242B #24BD6A #2478BD

monochromatic

#561014 #8A1A1F #BD242B #DB434A #E5767B

Accessibility & contrast

On white

6.09

#BD242B on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.45

#BD242B on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD242B

6.09:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD242B	#FFFFFF	#000000	##FFFFFF
##BD242B	1.00	6.09	3.45	6.09
#FFFFFF	6.09	1.00	21.00	1.00
#000000	3.45	21.00	1.00	21.00
##FFFFFF	6.09	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#554D29

Deuteranopia (green-blind)

#7B6E25

Tritanopia (blue-blind)

#D00029

Achromatopsia (no color)

#626262

Design tokens & code

CSS

--color: #bd242b;
/* rgb */ color: rgb(189, 36, 43);
/* oklch */ color: oklch(52.0% 0.188 24.9);

Tailwind

colors: {
  custom: {
    50: '#da6f65',
    500: '#bd242b',
    950: '#000000',
  },
}

SCSS

$custom: #bd242b;
$custom-light: #da6f65;
$custom-dark: #000000;

JSON

{
  "hex": "#bd242b",
  "rgb": {
    "r": 189,
    "g": 36,
    "b": 43
  },
  "hsl": {
    "h": 357.255,
    "s": 68,
    "l": 44.118
  },
  "oklch": {
    "l": 0.51958,
    "c": 0.18772,
    "h": 24.9
  },
  "luminance": 0.12255
}

Semantic roles & 50–950 ramp

primary

#BD242B

secondary

#70CCC8

accent

#EBE33D

background

#FEF7F6

surface

#FDEDEB

border

#D5C8C6

text

#170805

muted

#857B7A

Preview Lab

Preview with #BD242B

Body copy rendered with the generated semantic roles for this colour.

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