#AE3472#AE3472

#AE3472 is a mid, vivid pink. Relative luminance 0.127; OKLCH L 52.4% C 0.168 H 353.3°. Best body text is #FFFFFF at 5.94:1 contrast (WCAG AA passes).

Color values

HEX	#AE3472
RGB	rgb(174, 52, 114)
HSL	hsl(330, 54%, 44%)
HSV	hsv(330, 70%, 68%)
CMYK	cmyk(0%, 70.1%, 34.5%, 31.8%)
CIE-LAB	lab(42.27, 54.55, -7.70)
CIE-LCH	lch(42.27, 55.10, 351.97°)
OKLab	oklab(52.44% 0.1669 -0.0197)
OKLCH	oklch(52.44% 0.168 353.3)
XYZ	xyz(21.7221, 12.6721, 17.2184)
Luminance	0.1267 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AE3472 #34AE70

analogous

#AD34AE #AE3472 #AE3435

triadic

#AE3472 #72AE34 #3472AE

tetradic

#AE3472 #AEAD34 #34AE70 #3435AE

square

#AE3472 #AEAD34 #34AE70 #3435AE

split-complementary

#AE3472 #35AE34 #34AEAD

monochromatic

#501834 #7F2653 #AE3472 #CC5391 #DA83AF

Accessibility & contrast

On white

5.94

#AE3472 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.53

#AE3472 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AE3472

5.94:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AE3472	#FFFFFF	#000000	##FFFFFF
##AE3472	1.00	5.94	3.53	5.94
#FFFFFF	5.94	1.00	21.00	1.00
#000000	3.53	21.00	1.00	21.00
##FFFFFF	5.94	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#495674

Deuteranopia (green-blind)

#6B6C6F

Tritanopia (blue-blind)

#BB2A4E

Achromatopsia (no color)

#646464

Design tokens & code

CSS

--color: #ae3472;
/* rgb */ color: rgb(174, 52, 114);
/* oklch */ color: oklch(52.4% 0.168 353.3);

Tailwind

colors: {
  custom: {
    50: '#ca759a',
    500: '#ae3472',
    950: '#000000',
  },
}

SCSS

$custom: #ae3472;
$custom-light: #ca759a;
$custom-dark: #000000;

JSON

{
  "hex": "#ae3472",
  "rgb": {
    "r": 174,
    "g": 52,
    "b": 114
  },
  "hsl": {
    "h": 329.508,
    "s": 53.982,
    "l": 44.314
  },
  "oklch": {
    "l": 0.52442,
    "c": 0.16806,
    "h": 353.3
  },
  "luminance": 0.1267
}

Semantic roles & 50–950 ramp

primary

#AE3472

secondary

#7BC39E

accent

#DD934A

background

#FDF7F9

surface

#FAEDF2

border

#D3C8CC

text

#14090E

muted

#837B7E

Preview Lab

Preview with #AE3472

Body copy rendered with the generated semantic roles for this colour.

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