#77294F#77294F
#77294F is a dark, moderate pink. Relative luminance 0.061; OKLCH L 40.8% C 0.117 H 353.3°. Best body text is #FFFFFF at 9.48:1 contrast (WCAG AA passes).
Color values
| HEX | #77294F |
|---|---|
| RGB | rgb(119, 41, 79) |
| HSL | hsl(331, 49%, 31%) |
| HSV | hsv(331, 66%, 47%) |
| CMYK | cmyk(0%, 65.5%, 33.6%, 53.3%) |
| CIE-LAB | lab(29.60, 38.02, -5.33) |
| CIE-LCH | lch(29.60, 38.39, 352.02°) |
| OKLab | oklab(40.84% 0.1159 -0.0136) |
| OKLCH | oklch(40.84% 0.117 353.3) |
| XYZ | xyz(9.8125, 6.0734, 8.0511) |
| Luminance | 0.0607 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Red Purple
#820747
ΔE00 4.85
Velvet
#750851
ΔE00 5.77
Reddish Purple
#910951
ΔE00 5.88
Wine (survey)
#80013F
ΔE00 6.00
Mulberry
#920A4E
ΔE00 6.19
Merlot
#730039
ΔE00 6.39
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#77294F #297751
analogous
#772976 #77294F #772A29
triadic
#77294F #4F7729 #294F77
tetradic
#77294F #767729 #297751 #2A2977
square
#77294F #767729 #297751 #2A2977
split-complementary
#77294F #29772A #297677
monochromatic
#1C0A13 #491931 #77294F #A5396D #C5568C
Accessibility & contrast
On white
9.48
#77294F on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.21
#77294F on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #77294F
9.48:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##77294F | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##77294F | 1.00 | 9.48 | 2.21 | 9.48 |
| #FFFFFF | 9.48 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.21 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 9.48 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#353D50
Deuteranopia (green-blind)
#4A4B4D
Tritanopia (blue-blind)
#802438
Achromatopsia (no color)
#464646
Design tokens & code
CSS
--color: #77294f; /* rgb */ color: rgb(119, 41, 79); /* oklch */ color: oklch(40.8% 0.117 353.3);
Tailwind
colors: {
custom: {
50: '#a16880',
500: '#77294f',
950: '#000000',
},
}SCSS
$custom: #77294f; $custom-light: #a16880; $custom-dark: #000000;
JSON
{
"hex": "#77294f",
"rgb": {
"r": 119,
"g": 41,
"b": 79
},
"hsl": {
"h": 330.769,
"s": 48.75,
"l": 31.373
},
"oklch": {
"l": 0.40838,
"c": 0.11668,
"h": 353.3
},
"luminance": 0.06072
}Semantic roles & 50–950 ramp
primary
#77294F
secondary
#53A97F
accent
#D8964F
background
#FAF6F7
surface
#F4EBEE
border
#CEC6C9
text
#0F060A
muted
#7F7A7C