#AD34AE#AD34AE

#AD34AE is a mid, highly saturated purple. Relative luminance 0.144; OKLCH L 55.1% C 0.207 H 327.6°. Best body text is #FFFFFF at 5.41:1 contrast (WCAG AA passes).

Color values

HEX	#AD34AE
RGB	rgb(173, 52, 174)
HSL	hsl(300, 54%, 44%)
HSV	hsv(300, 70%, 68%)
CMYK	cmyk(0.6%, 70.1%, 0%, 31.8%)
CIE-LAB	lab(44.80, 62.93, -40.11)
CIE-LCH	lch(44.80, 74.63, 327.49°)
OKLab	oklab(55.13% 0.1751 -0.1111)
OKLCH	oklch(55.13% 0.207 327.6)
XYZ	xyz(26.1012, 14.3980, 41.4405)
Luminance	0.1440 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD34AE #35AE34

analogous

#7034AE #AD34AE #AE3472

triadic

#AD34AE #AEAD34 #34AEAD

tetradic

#AD34AE #AE7034 #35AE34 #3472AE

square

#AD34AE #AE7034 #35AE34 #3472AE

split-complementary

#AD34AE #72AE34 #34AE70

monochromatic

#4F1850 #7E267F #AD34AE #CB53CC #D983DA

Accessibility & contrast

On white

5.41

#AD34AE on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.88

#AD34AE on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD34AE

5.41:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD34AE	#FFFFFF	#000000	##FFFFFF
##AD34AE	1.00	5.41	3.88	5.41
#FFFFFF	5.41	1.00	21.00	1.00
#000000	3.88	21.00	1.00	21.00
##FFFFFF	5.41	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#1E60B1

Deuteranopia (green-blind)

#536FAB

Tritanopia (blue-blind)

#B2466D

Achromatopsia (no color)

#6A6A6A

Design tokens & code

CSS

--color: #ad34ae;
/* rgb */ color: rgb(173, 52, 174);
/* oklch */ color: oklch(55.1% 0.207 327.6);

Tailwind

colors: {
  custom: {
    50: '#c977c6',
    500: '#ad34ae',
    950: '#000000',
  },
}

SCSS

$custom: #ad34ae;
$custom-light: #c977c6;
$custom-dark: #000000;

JSON

{
  "hex": "#ad34ae",
  "rgb": {
    "r": 173,
    "g": 52,
    "b": 174
  },
  "hsl": {
    "h": 299.508,
    "s": 53.982,
    "l": 44.314
  },
  "oklch": {
    "l": 0.55129,
    "c": 0.20734,
    "h": 327.6
  },
  "luminance": 0.14396
}

Semantic roles & 50–950 ramp

primary

#AD34AE

secondary

#7BC37B

accent

#DD4A4C

background

#FCF7FC

surface

#F9EEF8

border

#D2C9D1

text

#140913

muted

#827B82

Preview Lab

Preview with #AD34AE

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →