#AD3363#AD3363

#AD3363 is a mid, vivid pink. Relative luminance 0.122; OKLCH L 51.7% C 0.162 H 0.6°. Best body text is #FFFFFF at 6.12:1 contrast (WCAG AA passes).

Color values

HEX	#AD3363
RGB	rgb(173, 51, 99)
HSL	hsl(336, 54%, 44%)
HSV	hsv(336, 71%, 68%)
CMYK	cmyk(0%, 70.5%, 42.8%, 32.2%)
CIE-LAB	lab(41.46, 53.00, 0.44)
CIE-LCH	lch(41.46, 53.01, 0.48°)
OKLab	oklab(51.66% 0.1624 0.0018)
OKLCH	oklch(51.66% 0.162 0.6)
XYZ	xyz(20.6710, 12.1553, 13.0596)
Luminance	0.1215 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD3363 #33AD7D

analogous

#AD33A0 #AD3363 #AD4033

triadic

#AD3363 #63AD33 #3363AD

tetradic

#AD3363 #A0AD33 #33AD7D #4033AD

square

#AD3363 #A0AD33 #33AD7D #4033AD

split-complementary

#AD3363 #33AD40 #33A0AD

monochromatic

#4E172D #7E2548 #AD3363 #CC5182 #DA81A4

Accessibility & contrast

On white

6.12

#AD3363 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.43

#AD3363 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD3363

6.12:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD3363	#FFFFFF	#000000	##FFFFFF
##AD3363	1.00	6.12	3.43	6.12
#FFFFFF	6.12	1.00	21.00	1.00
#000000	3.43	21.00	1.00	21.00
##FFFFFF	6.12	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4C5364

Deuteranopia (green-blind)

#6D6A60

Tritanopia (blue-blind)

#BB2347

Achromatopsia (no color)

#626262

Design tokens & code

CSS

--color: #ad3363;
/* rgb */ color: rgb(173, 51, 99);
/* oklch */ color: oklch(51.7% 0.162 0.6);

Tailwind

colors: {
  custom: {
    50: '#ca748f',
    500: '#ad3363',
    950: '#000000',
  },
}

SCSS

$custom: #ad3363;
$custom-light: #ca748f;
$custom-dark: #000000;

JSON

{
  "hex": "#ad3363",
  "rgb": {
    "r": 173,
    "g": 51,
    "b": 99
  },
  "hsl": {
    "h": 336.393,
    "s": 54.464,
    "l": 43.922
  },
  "oklch": {
    "l": 0.51657,
    "c": 0.1624,
    "h": 0.6
  },
  "luminance": 0.12153
}

Semantic roles & 50–950 ramp

primary

#AD3363

secondary

#79C3A6

accent

#DEA44A

background

#FDF7F8

surface

#FAEDF0

border

#D3C8CB

text

#14090C

muted

#837B7D

Preview Lab

Preview with #AD3363

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →