#AD3254#AD3254

#AD3254 is a mid, vivid pink. Relative luminance 0.118; OKLCH L 51.1% C 0.160 H 8.4°. Best body text is #FFFFFF at 6.25:1 contrast (WCAG AA passes).

Color values

HEX	#AD3254
RGB	rgb(173, 50, 84)
HSL	hsl(343, 55%, 44%)
HSV	hsv(343, 71%, 68%)
CMYK	cmyk(0%, 71.1%, 51.4%, 32.2%)
CIE-LAB	lab(40.91, 51.98, 9.06)
CIE-LCH	lch(40.91, 52.76, 9.89°)
OKLab	oklab(51.11% 0.1581 0.0233)
OKLCH	oklch(51.11% 0.16 8.4)
XYZ	xyz(19.9761, 11.8082, 9.6131)
Luminance	0.1181 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD3254 #32AD8B

analogous

#AD3291 #AD3254 #AD4D32

triadic

#AD3254 #54AD32 #3254AD

tetradic

#AD3254 #91AD32 #32AD8B #4D32AD

square

#AD3254 #91AD32 #32AD8B #4D32AD

split-complementary

#AD3254 #32AD4D #3291AD

monochromatic

#4E1726 #7E243D #AD3254 #CC5072 #DA7F98

Accessibility & contrast

On white

6.25

#AD3254 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.36

#AD3254 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD3254

6.25:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD3254	#FFFFFF	#000000	##FFFFFF
##AD3254	1.00	6.25	3.36	6.25
#FFFFFF	6.25	1.00	21.00	1.00
#000000	3.36	21.00	1.00	21.00
##FFFFFF	6.25	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4F5155

Deuteranopia (green-blind)

#706A51

Tritanopia (blue-blind)

#BD1940

Achromatopsia (no color)

#606060

Design tokens & code

CSS

--color: #ad3254;
/* rgb */ color: rgb(173, 50, 84);
/* oklch */ color: oklch(51.1% 0.160 8.4);

Tailwind

colors: {
  custom: {
    50: '#cb7383',
    500: '#ad3254',
    950: '#000000',
  },
}

SCSS

$custom: #ad3254;
$custom-light: #cb7383;
$custom-dark: #000000;

JSON

{
  "hex": "#ad3254",
  "rgb": {
    "r": 173,
    "g": 50,
    "b": 84
  },
  "hsl": {
    "h": 343.415,
    "s": 55.157,
    "l": 43.725
  },
  "oklch": {
    "l": 0.51113,
    "c": 0.15981,
    "h": 8.4
  },
  "luminance": 0.11806
}

Semantic roles & 50–950 ramp

primary

#AD3254

secondary

#78C3AE

accent

#DEB549

background

#FDF7F8

surface

#FAEDEF

border

#D3C8CA

text

#14090A

muted

#837B7C

Preview Lab

Preview with #AD3254

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →