#AD2DA7#AD2DA7

#AD2DA7 is a mid, highly saturated purple. Relative luminance 0.136; OKLCH L 54.1% C 0.210 H 330.1°. Best body text is #FFFFFF at 5.66:1 contrast (WCAG AA passes).

Color values

HEX	#AD2DA7
RGB	rgb(173, 45, 167)
HSL	hsl(303, 59%, 43%)
HSV	hsv(303, 74%, 68%)
CMYK	cmyk(0%, 74%, 3.5%, 32.2%)
CIE-LAB	lab(43.58, 64.15, -37.88)
CIE-LCH	lch(43.58, 74.50, 329.44°)
OKLab	oklab(54.14% 0.1817 -0.1046)
OKLCH	oklch(54.14% 0.21 330.1)
XYZ	xyz(25.1469, 13.5530, 37.8433)
Luminance	0.1355 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD2DA7 #2DAD33

analogous

#732DAD #AD2DA7 #AD2D67

triadic

#AD2DA7 #A7AD2D #2DA7AD

tetradic

#AD2DA7 #AD732D #2DAD33 #2D67AD

square

#AD2DA7 #AD732D #2DAD33 #2D67AD

split-complementary

#AD2DA7 #67AD2D #2DAD73

monochromatic

#4C1449 #7C2078 #AD2DA7 #CF48C9 #DC78D7

Accessibility & contrast

On white

5.66

#AD2DA7 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.71

#AD2DA7 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD2DA7

5.66:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD2DA7	#FFFFFF	#000000	##FFFFFF
##AD2DA7	1.00	5.66	3.71	5.66
#FFFFFF	5.66	1.00	21.00	1.00
#000000	3.71	21.00	1.00	21.00
##FFFFFF	5.66	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#1D5CAA

Deuteranopia (green-blind)

#546DA4

Tritanopia (blue-blind)

#B33E68

Achromatopsia (no color)

#676767

Design tokens & code

CSS

--color: #ad2da7;
/* rgb */ color: rgb(173, 45, 167);
/* oklch */ color: oklch(54.1% 0.210 330.1);

Tailwind

colors: {
  custom: {
    50: '#c974c1',
    500: '#ad2da7',
    950: '#000000',
  },
}

SCSS

$custom: #ad2da7;
$custom-light: #c974c1;
$custom-dark: #000000;

JSON

{
  "hex": "#ad2da7",
  "rgb": {
    "r": 173,
    "g": 45,
    "b": 167
  },
  "hsl": {
    "h": 302.813,
    "s": 58.716,
    "l": 42.745
  },
  "oklch": {
    "l": 0.54136,
    "c": 0.20966,
    "h": 330.1
  },
  "luminance": 0.13551
}

Semantic roles & 50–950 ramp

primary

#AD2DA7

secondary

#72C476

accent

#E24D46

background

#FCF7FB

surface

#F9EDF7

border

#D2C8D0

text

#140912

muted

#827B81

Preview Lab

Preview with #AD2DA7

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →