#AD2D67#AD2D67

#AD2D67 is a mid, vivid pink. Relative luminance 0.117; OKLCH L 51.2% C 0.171 H 357.6°. Best body text is #FFFFFF at 6.27:1 contrast (WCAG AA passes).

Color values

HEX	#AD2D67
RGB	rgb(173, 45, 103)
HSL	hsl(333, 59%, 43%)
HSV	hsv(333, 74%, 68%)
CMYK	cmyk(0%, 74%, 40.5%, 32.2%)
CIE-LAB	lab(40.80, 55.60, -3.03)
CIE-LCH	lch(40.80, 55.68, 356.88°)
OKLab	oklab(51.21% 0.1707 -0.0073)
OKLCH	oklch(51.21% 0.171 357.6)
XYZ	xyz(20.6216, 11.7429, 14.0100)
Luminance	0.1174 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD2D67 #2DAD73

analogous

#AD2DA7 #AD2D67 #AD332D

triadic

#AD2D67 #67AD2D #2D67AD

tetradic

#AD2D67 #A7AD2D #2DAD73 #332DAD

square

#AD2D67 #A7AD2D #2DAD73 #332DAD

split-complementary

#AD2D67 #2DAD33 #2DA7AD

monochromatic

#4C142D #7C204A #AD2D67 #CF4885 #DC78A6

Accessibility & contrast

On white

6.27

#AD2D67 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.35

#AD2D67 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD2D67

6.27:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD2D67	#FFFFFF	#000000	##FFFFFF
##AD2D67	1.00	6.27	3.35	6.27
#FFFFFF	6.27	1.00	21.00	1.00
#000000	3.35	21.00	1.00	21.00
##FFFFFF	6.27	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#475168

Deuteranopia (green-blind)

#6A6964

Tritanopia (blue-blind)

#BB1C46

Achromatopsia (no color)

#606060

Design tokens & code

CSS

--color: #ad2d67;
/* rgb */ color: rgb(173, 45, 103);
/* oklch */ color: oklch(51.2% 0.171 357.6);

Tailwind

colors: {
  custom: {
    50: '#ca7192',
    500: '#ad2d67',
    950: '#000000',
  },
}

SCSS

$custom: #ad2d67;
$custom-light: #ca7192;
$custom-dark: #000000;

JSON

{
  "hex": "#ad2d67",
  "rgb": {
    "r": 173,
    "g": 45,
    "b": 103
  },
  "hsl": {
    "h": 332.813,
    "s": 58.716,
    "l": 42.745
  },
  "oklch": {
    "l": 0.51213,
    "c": 0.17082,
    "h": 357.6
  },
  "luminance": 0.1174
}

Semantic roles & 50–950 ramp

primary

#AD2D67

secondary

#72C49F

accent

#E29B46

background

#FDF7F8

surface

#FAEDF0

border

#D3C8CB

text

#14080D

muted

#837B7D

Preview Lab

Preview with #AD2D67

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →