#732DAD#732DAD

#732DAD is a mid, vivid violet. Relative luminance 0.085; OKLCH L 46.4% C 0.193 H 304.8°. Best body text is #FFFFFF at 7.76:1 contrast (WCAG AA passes).

Color values

HEX#732DAD
RGBrgb(115, 45, 173)
HSLhsl(273, 59%, 43%)
HSVhsv(273, 74%, 68%)
CMYKcmyk(33.5%, 74%, 0%, 32.2%)
CIE-LABlab(35.08, 53.29, -55.59)
CIE-LCHlch(35.08, 77.01, 313.79°)
OKLaboklab(46.42% 0.1099 -0.1582)
OKLCHoklch(46.42% 0.193 304.8)
XYZxyz(15.5497, 8.5388, 40.3560)
Luminance0.0854 (WCAG relative)
Temperaturecool
Familyviolet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#732DAD #67AD2D
analogous
#332DAD #732DAD #AD2DA7
triadic
#732DAD #AD732D #2DAD73
tetradic
#732DAD #AD332D #67AD2D #2DA7AD
square
#732DAD #AD332D #67AD2D #2DA7AD
split-complementary
#732DAD #A7AD2D #2DAD33
monochromatic
#32144C #53207C #732DAD #9248CF #AF78DC

Accessibility & contrast

On white

7.76
#732DAD on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

2.71
#732DAD on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #732DAD
7.76:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##732DAD#FFFFFF#000000##FFFFFF
##732DAD1.007.762.717.76
#FFFFFF7.761.0021.001.00
#0000002.7121.001.0021.00
##FFFFFF7.761.0021.001.00

Color blindness preview

Protanopia (red-blind)
#0051B1
Deuteranopia (green-blind)
#0053AA
Tritanopia (blue-blind)
#684C6B
Achromatopsia (no color)
#525252

Design tokens & code

CSS
--color: #732dad;
/* rgb */ color: rgb(115, 45, 173);
/* oklch */ color: oklch(46.4% 0.193 304.8);
Tailwind
colors: {
  custom: {
    50: '#a06dc6',
    500: '#732dad',
    950: '#000000',
  },
}
SCSS
$custom: #732dad;
$custom-light: #a06dc6;
$custom-dark: #000000;
JSON
{
  "hex": "#732dad",
  "rgb": {
    "r": 115,
    "g": 45,
    "b": 173
  },
  "hsl": {
    "h": 272.813,
    "s": 58.716,
    "l": 42.745
  },
  "oklch": {
    "l": 0.46421,
    "c": 0.19262,
    "h": 304.8
  },
  "luminance": 0.08539
}

Semantic roles & 50–950 ramp

primary
#732DAD
secondary
#97C472
accent
#E2468D
background
#FAF6FC
surface
#F4ECF8
border
#CEC7D1
text
#0F0713
muted
#7F7A82

Preview Lab

Preview with #732DAD

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#732DAD Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva