#AD2D54#AD2D54

#AD2D54 is a mid, vivid pink. Relative luminance 0.114; OKLCH L 50.6% C 0.165 H 7.3°. Best body text is #FFFFFF at 6.40:1 contrast (WCAG AA passes).

Color values

HEX#AD2D54
RGBrgb(173, 45, 84)
HSLhsl(342, 59%, 43%)
HSVhsv(342, 74%, 68%)
CMYKcmyk(0%, 74%, 51.4%, 32.2%)
CIE-LABlab(40.25, 53.80, 8.14)
CIE-LCHlch(40.25, 54.42, 8.60°)
OKLaboklab(50.63% 0.164 0.0211)
OKLCHoklch(50.63% 0.165 7.3)
XYZxyz(19.7739, 11.4038, 9.5457)
Luminance0.1140 (WCAG relative)
Temperaturewarm
Familypink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#AD2D54 #2DAD86
analogous
#AD2D94 #AD2D54 #AD462D
triadic
#AD2D54 #54AD2D #2D54AD
tetradic
#AD2D54 #94AD2D #2DAD86 #462DAD
square
#AD2D54 #94AD2D #2DAD86 #462DAD
split-complementary
#AD2D54 #2DAD46 #2D94AD
monochromatic
#4C1425 #7C203C #AD2D54 #CF4871 #DC7897

Accessibility & contrast

On white

6.40
#AD2D54 on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.28
#AD2D54 on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD2D54
6.40:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##AD2D54#FFFFFF#000000##FFFFFF
##AD2D541.006.403.286.40
#FFFFFF6.401.0021.001.00
#0000003.2821.001.0021.00
##FFFFFF6.401.0021.001.00

Color blindness preview

Protanopia (red-blind)
#4C4F55
Deuteranopia (green-blind)
#6E6851
Tritanopia (blue-blind)
#BD0F3D
Achromatopsia (no color)
#5F5F5F

Design tokens & code

CSS
--color: #ad2d54;
/* rgb */ color: rgb(173, 45, 84);
/* oklch */ color: oklch(50.6% 0.165 7.3);
Tailwind
colors: {
  custom: {
    50: '#cb7183',
    500: '#ad2d54',
    950: '#000000',
  },
}
SCSS
$custom: #ad2d54;
$custom-light: #cb7183;
$custom-dark: #000000;
JSON
{
  "hex": "#ad2d54",
  "rgb": {
    "r": 173,
    "g": 45,
    "b": 84
  },
  "hsl": {
    "h": 341.719,
    "s": 58.716,
    "l": 42.745
  },
  "oklch": {
    "l": 0.50626,
    "c": 0.16531,
    "h": 7.3
  },
  "luminance": 0.11401
}

Semantic roles & 50–950 ramp

primary
#AD2D54
secondary
#72C4AB
accent
#E2B246
background
#FDF7F8
surface
#FAEDEF
border
#D3C8CA
text
#14080A
muted
#837B7C

Preview Lab

Preview with #AD2D54

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#AD2D54 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva