#77253B#77253B
#77253B is a dark, moderate pink. Relative luminance 0.056; OKLCH L 39.7% C 0.115 H 7.8°. Best body text is #FFFFFF at 9.94:1 contrast (WCAG AA passes).
Color values
| HEX | #77253B |
|---|---|
| RGB | rgb(119, 37, 59) |
| HSL | hsl(344, 53%, 31%) |
| HSV | hsv(344, 69%, 47%) |
| CMYK | cmyk(0%, 68.9%, 50.4%, 53.3%) |
| CIE-LAB | lab(28.28, 37.54, 6.02) |
| CIE-LCH | lch(28.28, 38.02, 9.11°) |
| OKLab | oklab(39.65% 0.1142 0.0157) |
| OKLCH | oklch(39.65% 0.115 7.8) |
| XYZ | xyz(9.0595, 5.5620, 4.7333) |
| Luminance | 0.0556 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Wine
#722F37
ΔE00 4.17
Bordeaux
#7B002C
ΔE00 5.04
Wine (survey)
#80013F
ΔE00 5.48
Red Wine
#8C0034
ΔE00 5.65
Merlot
#730039
ΔE00 5.93
Red Purple
#820747
ΔE00 6.59
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#77253B #257761
analogous
#772564 #77253B #773825
triadic
#77253B #3B7725 #253B77
tetradic
#77253B #647725 #257761 #382577
square
#77253B #647725 #257761 #382577
split-complementary
#77253B #257738 #256477
monochromatic
#1A080D #481624 #77253B #A63452 #C84E6F
Accessibility & contrast
On white
9.94
#77253B on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.11
#77253B on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #77253B
9.94:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##77253B | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##77253B | 1.00 | 9.94 | 2.11 | 9.94 |
| #FFFFFF | 9.94 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.11 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 9.94 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#37383B
Deuteranopia (green-blind)
#4D4939
Tritanopia (blue-blind)
#82182E
Achromatopsia (no color)
#434343
Design tokens & code
CSS
--color: #77253b; /* rgb */ color: rgb(119, 37, 59); /* oklch */ color: oklch(39.7% 0.115 7.8);
Tailwind
colors: {
custom: {
50: '#a36570',
500: '#77253b',
950: '#000000',
},
}SCSS
$custom: #77253b; $custom-light: #a36570; $custom-dark: #000000;
JSON
{
"hex": "#77253b",
"rgb": {
"r": 119,
"g": 37,
"b": 59
},
"hsl": {
"h": 343.902,
"s": 52.564,
"l": 30.588
},
"oklch": {
"l": 0.39651,
"c": 0.1153,
"h": 7.8
},
"luminance": 0.05561
}Semantic roles & 50–950 ramp
primary
#77253B
secondary
#4EA991
accent
#DCB54C
background
#FAF6F6
surface
#F4EBEC
border
#CEC6C7
text
#100607
muted
#7F7A7A