#AD2A27#AD2A27

#AD2A27 is a mid, vivid red. Relative luminance 0.107; OKLCH L 49.5% C 0.168 H 26.9°. Best body text is #FFFFFF at 6.69:1 contrast (WCAG AA passes).

Color values

HEX	#AD2A27
RGB	rgb(173, 42, 39)
HSL	hsl(1, 63%, 42%)
HSV	hsv(1, 77%, 68%)
CMYK	cmyk(0%, 75.7%, 77.5%, 32.2%)
CIE-LAB	lab(39.05, 52.10, 34.43)
CIE-LCH	lch(39.05, 62.45, 33.46°)
OKLab	oklab(49.47% 0.15 0.076)
OKLCH	oklch(49.47% 0.168 26.9)
XYZ	xyz(18.4299, 10.6895, 3.0119)
Luminance	0.1069 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD2A27 #27AAAD

analogous

#AD2767 #AD2A27 #AD6D27

triadic

#AD2A27 #27AD2A #2A27AD

tetradic

#AD2A27 #67AD27 #27AAAD #6D27AD

square

#AD2A27 #67AD27 #27AAAD #6D27AD

split-complementary

#AD2A27 #27AD6D #2767AD

monochromatic

#491210 #7B1E1C #AD2A27 #D3413E #DF7270

Accessibility & contrast

On white

6.69

#AD2A27 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.14

#AD2A27 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD2A27

6.69:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD2A27	#FFFFFF	#000000	##FFFFFF
##AD2A27	1.00	6.69	3.14	6.69
#FFFFFF	6.69	1.00	21.00	1.00
#000000	3.14	21.00	1.00	21.00
##FFFFFF	6.69	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#524A25

Deuteranopia (green-blind)

#726622

Tritanopia (blue-blind)

#BF002B

Achromatopsia (no color)

#5C5C5C

Design tokens & code

CSS

--color: #ad2a27;
/* rgb */ color: rgb(173, 42, 39);
/* oklch */ color: oklch(49.5% 0.168 26.9);

Tailwind

colors: {
  custom: {
    50: '#ce6e62',
    500: '#ad2a27',
    950: '#000000',
  },
}

SCSS

$custom: #ad2a27;
$custom-light: #ce6e62;
$custom-dark: #000000;

JSON

{
  "hex": "#ad2a27",
  "rgb": {
    "r": 173,
    "g": 42,
    "b": 39
  },
  "hsl": {
    "h": 1.343,
    "s": 63.208,
    "l": 41.569
  },
  "oklch": {
    "l": 0.49468,
    "c": 0.16817,
    "h": 26.9
  },
  "luminance": 0.10687
}

Semantic roles & 50–950 ramp

primary

#AD2A27

secondary

#6AC3C6

accent

#E3E642

background

#FDF7F5

surface

#FBEDEA

border

#D4C8C6

text

#150805

muted

#837B79

Preview Lab

Preview with #AD2A27

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →