#AD2767#AD2767

#AD2767 is a mid, vivid pink. Relative luminance 0.113; OKLCH L 50.7% C 0.177 H 356.8°. Best body text is #FFFFFF at 6.44:1 contrast (WCAG AA passes).

Color values

HEX	#AD2767
RGB	rgb(173, 39, 103)
HSL	hsl(331, 63%, 42%)
HSV	hsv(331, 77%, 68%)
CMYK	cmyk(0%, 77.5%, 40.5%, 32.2%)
CIE-LAB	lab(40.11, 57.56, -4.06)
CIE-LCH	lch(40.11, 57.70, 355.97°)
OKLab	oklab(50.7% 0.1769 -0.0099)
OKLCH	oklch(50.7% 0.177 356.8)
XYZ	xyz(20.4087, 11.3172, 13.9390)
Luminance	0.1132 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD2767 #27AD6D

analogous

#AD27AA #AD2767 #AD2A27

triadic

#AD2767 #67AD27 #2767AD

tetradic

#AD2767 #AAAD27 #27AD6D #2A27AD

square

#AD2767 #AAAD27 #27AD6D #2A27AD

split-complementary

#AD2767 #27AD2A #27AAAD

monochromatic

#49102C #7B1C49 #AD2767 #D33E85 #DF70A5

Accessibility & contrast

On white

6.44

#AD2767 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.26

#AD2767 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD2767

6.44:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD2767	#FFFFFF	#000000	##FFFFFF
##AD2767	1.00	6.44	3.26	6.44
#FFFFFF	6.44	1.00	21.00	1.00
#000000	3.26	21.00	1.00	21.00
##FFFFFF	6.44	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#444F69

Deuteranopia (green-blind)

#696864

Tritanopia (blue-blind)

#BB1244

Achromatopsia (no color)

#5E5E5E

Design tokens & code

CSS

--color: #ad2767;
/* rgb */ color: rgb(173, 39, 103);
/* oklch */ color: oklch(50.7% 0.177 356.8);

Tailwind

colors: {
  custom: {
    50: '#cb6f92',
    500: '#ad2767',
    950: '#000000',
  },
}

SCSS

$custom: #ad2767;
$custom-light: #cb6f92;
$custom-dark: #000000;

JSON

{
  "hex": "#ad2767",
  "rgb": {
    "r": 173,
    "g": 39,
    "b": 103
  },
  "hsl": {
    "h": 331.343,
    "s": 63.208,
    "l": 41.569
  },
  "oklch": {
    "l": 0.50704,
    "c": 0.1772,
    "h": 356.8
  },
  "luminance": 0.11315
}

Semantic roles & 50–950 ramp

primary

#AD2767

secondary

#6AC69A

accent

#E69842

background

#FDF7F8

surface

#FAEDF0

border

#D3C8CB

text

#14080D

muted

#837B7D

Preview Lab

Preview with #AD2767

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →