#77231E#77231E
#77231E is a dark, moderate red. Relative luminance 0.052; OKLCH L 38.8% C 0.118 H 27.4°. Best body text is #FFFFFF at 10.28:1 contrast (WCAG AA passes).
Color values
| HEX | #77231E |
|---|---|
| RGB | rgb(119, 35, 30) |
| HSL | hsl(3, 60%, 29%) |
| HSV | hsv(3, 75%, 47%) |
| CMYK | cmyk(0%, 70.6%, 74.8%, 53.3%) |
| CIE-LAB | lab(27.35, 36.25, 23.88) |
| CIE-LCH | lch(27.35, 43.41, 33.37°) |
| OKLab | oklab(38.76% 0.1049 0.0544) |
| OKLCH | oklch(38.76% 0.118 27.4) |
| XYZ | xyz(8.4440, 5.2190, 1.7908) |
| Luminance | 0.0522 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Reddy Brown
#6E1005
ΔE00 5.09
Blood
#770001
ΔE00 5.63
Crimson (survey)
#8C000F
ΔE00 5.71
Rosewood
#65000B
ΔE00 6.11
Burgundy
#800020
ΔE00 6.13
Maroon
#800000
ΔE00 6.19
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#77231E #1E7277
analogous
#771E46 #77231E #77501E
triadic
#77231E #1E7723 #231E77
tetradic
#77231E #46771E #1E7277 #501E77
square
#77231E #46771E #1E7277 #501E77
split-complementary
#77231E #1E7750 #1E4677
monochromatic
#180706 #461512 #77231E #A8312A #CF4840
Accessibility & contrast
On white
10.28
#77231E on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.04
#77231E on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #77231E
10.28:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##77231E | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##77231E | 1.00 | 10.28 | 2.04 | 10.28 |
| #FFFFFF | 10.28 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.04 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.28 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#3B351D
Deuteranopia (green-blind)
#50471B
Tritanopia (blue-blind)
#830A23
Achromatopsia (no color)
#414141
Design tokens & code
CSS
--color: #77231e; /* rgb */ color: rgb(119, 35, 30); /* oklch */ color: oklch(38.8% 0.118 27.4);
Tailwind
colors: {
custom: {
50: '#a5635a',
500: '#77231e',
950: '#000000',
},
}SCSS
$custom: #77231e; $custom-light: #a5635a; $custom-dark: #000000;
JSON
{
"hex": "#77231e",
"rgb": {
"r": 119,
"g": 35,
"b": 30
},
"hsl": {
"h": 3.371,
"s": 59.732,
"l": 29.216
},
"oklch": {
"l": 0.38762,
"c": 0.11816,
"h": 27.4
},
"luminance": 0.05218
}Semantic roles & 50–950 ramp
primary
#77231E
secondary
#46A5AB
accent
#DAE345
background
#FAF6F5
surface
#F4EBE9
border
#CEC6C5
text
#100603
muted
#7F7A78