#AD295A#AD295A
#AD295A is a mid, vivid pink. Relative luminance 0.112; OKLCH L 50.4% C 0.171 H 3.5°. Best body text is #FFFFFF at 6.48:1 contrast (WCAG AA passes).
Color values
| HEX | #AD295A |
|---|---|
| RGB | rgb(173, 41, 90) |
| HSL | hsl(338, 62%, 42%) |
| HSV | hsv(338, 76%, 68%) |
| CMYK | cmyk(0%, 76.3%, 48%, 32.2%) |
| CIE-LAB | lab(39.93, 55.67, 3.89) |
| CIE-LCH | lch(39.93, 55.81, 4.00°) |
| OKLab | oklab(50.44% 0.1705 0.0105) |
| OKLCH | oklch(50.44% 0.171 3.5) |
| XYZ | xyz(19.8736, 11.2110, 10.7883) |
| Luminance | 0.1121 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Purplish Red
#B0054B
ΔE00 3.93
Raspberry (survey)
#B00149
ΔE00 4.38
Light Burgundy
#A8415B
ΔE00 4.57
Violet Red
#A50055
ΔE00 4.60
Deep Pink
#CB0162
ΔE00 5.20
Berry
#990F4B
ΔE00 5.67
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AD295A #29AD7C
analogous
#AD299C #AD295A #AD3A29
triadic
#AD295A #5AAD29 #295AAD
tetradic
#AD295A #9CAD29 #29AD7C #3A29AD
square
#AD295A #9CAD29 #29AD7C #3A29AD
split-complementary
#AD295A #29AD3A #299CAD
monochromatic
#4A1227 #7C1D40 #AD295A #D24177 #DE739A
Accessibility & contrast
On white
6.48
#AD295A on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.24
#AD295A on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AD295A
6.48:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AD295A | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AD295A | 1.00 | 6.48 | 3.24 | 6.48 |
| #FFFFFF | 6.48 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.24 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.48 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#494E5B
Deuteranopia (green-blind)
#6C6757
Tritanopia (blue-blind)
#BC0A3E
Achromatopsia (no color)
#5E5E5E
Design tokens & code
CSS
--color: #ad295a; /* rgb */ color: rgb(173, 41, 90); /* oklch */ color: oklch(50.4% 0.171 3.5);
Tailwind
colors: {
custom: {
50: '#cb6f88',
500: '#ad295a',
950: '#000000',
},
}SCSS
$custom: #ad295a; $custom-light: #cb6f88; $custom-dark: #000000;
JSON
{
"hex": "#ad295a",
"rgb": {
"r": 173,
"g": 41,
"b": 90
},
"hsl": {
"h": 337.727,
"s": 61.682,
"l": 41.961
},
"oklch": {
"l": 0.50444,
"c": 0.17085,
"h": 3.5
},
"luminance": 0.11208
}Semantic roles & 50–950 ramp
primary
#AD295A
secondary
#6DC5A4
accent
#E5A943
background
#FDF7F8
surface
#FAEDEF
border
#D3C8CA
text
#14080B
muted
#837B7C