#AD299C#AD299C

#AD299C is a mid, highly saturated purple. Relative luminance 0.129; OKLCH L 53.2% C 0.206 H 334.0°. Best body text is #FFFFFF at 5.88:1 contrast (WCAG AA passes).

Color values

HEX	#AD299C
RGB	rgb(173, 41, 156)
HSL	hsl(308, 62%, 42%)
HSV	hsv(308, 76%, 68%)
CMYK	cmyk(0%, 76.3%, 9.8%, 32.2%)
CIE-LAB	lab(42.57, 63.69, -32.90)
CIE-LCH	lch(42.57, 71.69, 332.68°)
OKLab	oklab(53.22% 0.1849 -0.0902)
OKLCH	oklch(53.22% 0.206 334)
XYZ	xyz(24.0275, 12.8725, 32.6652)
Luminance	0.1287 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD299C #29AD3A

analogous

#7C29AD #AD299C #AD295A

triadic

#AD299C #9CAD29 #299CAD

tetradic

#AD299C #AD7C29 #29AD3A #295AAD

square

#AD299C #AD7C29 #29AD3A #295AAD

split-complementary

#AD299C #5AAD29 #29AD7C

monochromatic

#4A1243 #7C1D6F #AD299C #D241BF #DE73D0

Accessibility & contrast

On white

5.88

#AD299C on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.57

#AD299C on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD299C

5.88:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD299C	#FFFFFF	#000000	##FFFFFF
##AD299C	1.00	5.88	3.57	5.88
#FFFFFF	5.88	1.00	21.00	1.00
#000000	3.57	21.00	1.00	21.00
##FFFFFF	5.88	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#25589F

Deuteranopia (green-blind)

#586B99

Tritanopia (blue-blind)

#B53661

Achromatopsia (no color)

#646464

Design tokens & code

CSS

--color: #ad299c;
/* rgb */ color: rgb(173, 41, 156);
/* oklch */ color: oklch(53.2% 0.206 334.0);

Tailwind

colors: {
  custom: {
    50: '#c971b9',
    500: '#ad299c',
    950: '#000000',
  },
}

SCSS

$custom: #ad299c;
$custom-light: #c971b9;
$custom-dark: #000000;

JSON

{
  "hex": "#ad299c",
  "rgb": {
    "r": 173,
    "g": 41,
    "b": 156
  },
  "hsl": {
    "h": 307.727,
    "s": 61.682,
    "l": 41.961
  },
  "oklch": {
    "l": 0.5322,
    "c": 0.20572,
    "h": 334
  },
  "luminance": 0.1287
}

Semantic roles & 50–950 ramp

primary

#AD299C

secondary

#6DC578

accent

#E55843

background

#FCF7FB

surface

#F9EDF6

border

#D2C8D0

text

#140911

muted

#827B80

Preview Lab

Preview with #AD299C

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →