#AD3A29#AD3A29

#AD3A29 is a mid, vivid red. Relative luminance 0.121; OKLCH L 51.2% C 0.153 H 31.2°. Best body text is #FFFFFF at 6.15:1 contrast (WCAG AA passes).

Color values

HEX#AD3A29
RGBrgb(173, 58, 41)
HSLhsl(8, 62%, 42%)
HSVhsv(8, 76%, 68%)
CMYKcmyk(0%, 66.5%, 76.3%, 32.2%)
CIE-LABlab(41.33, 45.99, 35.75)
CIE-LCHlch(41.33, 58.25, 37.86°)
OKLaboklab(51.18% 0.1313 0.0794)
OKLCHoklch(51.18% 0.153 31.2)
XYZxyz(19.1490, 12.0732, 3.4194)
Luminance0.1207 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#AD3A29 #299CAD
analogous
#AD295A #AD3A29 #AD7C29
triadic
#AD3A29 #29AD3A #3A29AD
tetradic
#AD3A29 #5AAD29 #299CAD #7C29AD
square
#AD3A29 #5AAD29 #299CAD #7C29AD
split-complementary
#AD3A29 #29AD7C #295AAD
monochromatic
#4A1912 #7C291D #AD3A29 #D25441 #DE8073

Accessibility & contrast

On white

6.15
#AD3A29 on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.41
#AD3A29 on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD3A29
6.15:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##AD3A29#FFFFFF#000000##FFFFFF
##AD3A291.006.153.416.15
#FFFFFF6.151.0021.001.00
#0000003.4121.001.0021.00
##FFFFFF6.151.0021.001.00

Color blindness preview

Protanopia (red-blind)
#5B5126
Deuteranopia (green-blind)
#776B25
Tritanopia (blue-blind)
#BE1937
Achromatopsia (no color)
#616161

Design tokens & code

CSS
--color: #ad3a29;
/* rgb */ color: rgb(173, 58, 41);
/* oklch */ color: oklch(51.2% 0.153 31.2);
Tailwind
colors: {
  custom: {
    50: '#cd7664',
    500: '#ad3a29',
    950: '#000000',
  },
}
SCSS
$custom: #ad3a29;
$custom-light: #cd7664;
$custom-dark: #000000;
JSON
{
  "hex": "#ad3a29",
  "rgb": {
    "r": 173,
    "g": 58,
    "b": 41
  },
  "hsl": {
    "h": 7.727,
    "s": 61.682,
    "l": 41.961
  },
  "oklch": {
    "l": 0.51181,
    "c": 0.15343,
    "h": 31.2
  },
  "luminance": 0.1207
}

Semantic roles & 50–950 ramp

primary
#AD3A29
secondary
#6DBAC5
accent
#D0E543
background
#FDF7F6
surface
#FBEDEB
border
#D4C8C6
text
#150905
muted
#837B7A

Preview Lab

Preview with #AD3A29

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#AD3A29 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva