#AD2959#AD2959
#AD2959 is a mid, vivid pink. Relative luminance 0.112; OKLCH L 50.4% C 0.171 H 4.0°. Best body text is #FFFFFF at 6.49:1 contrast (WCAG AA passes).
Color values
| HEX | #AD2959 |
|---|---|
| RGB | rgb(173, 41, 89) |
| HSL | hsl(338, 62%, 42%) |
| HSV | hsv(338, 76%, 68%) |
| CMYK | cmyk(0%, 76.3%, 48.6%, 32.2%) |
| CIE-LAB | lab(39.91, 55.59, 4.48) |
| CIE-LCH | lch(39.91, 55.77, 4.61°) |
| OKLab | oklab(50.41% 0.1702 0.012) |
| OKLCH | oklch(50.41% 0.171 4) |
| XYZ | xyz(19.8314, 11.1941, 10.5656) |
| Luminance | 0.1119 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Purplish Red
#B0054B
ΔE00 3.72
Raspberry (survey)
#B00149
ΔE00 4.17
Light Burgundy
#A8415B
ΔE00 4.45
Violet Red
#A50055
ΔE00 4.71
Deep Pink
#CB0162
ΔE00 5.23
Berry
#990F4B
ΔE00 5.67
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AD2959 #29AD7D
analogous
#AD299B #AD2959 #AD3B29
triadic
#AD2959 #59AD29 #2959AD
tetradic
#AD2959 #9BAD29 #29AD7D #3B29AD
square
#AD2959 #9BAD29 #29AD7D #3B29AD
split-complementary
#AD2959 #29AD3B #299BAD
monochromatic
#4A1226 #7C1D40 #AD2959 #D24176 #DE739A
Accessibility & contrast
On white
6.49
#AD2959 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.24
#AD2959 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AD2959
6.49:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AD2959 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AD2959 | 1.00 | 6.49 | 3.24 | 6.49 |
| #FFFFFF | 6.49 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.24 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.49 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#494D5A
Deuteranopia (green-blind)
#6C6756
Tritanopia (blue-blind)
#BC093E
Achromatopsia (no color)
#5E5E5E
Design tokens & code
CSS
--color: #ad2959; /* rgb */ color: rgb(173, 41, 89); /* oklch */ color: oklch(50.4% 0.171 4.0);
Tailwind
colors: {
custom: {
50: '#cb6f87',
500: '#ad2959',
950: '#000000',
},
}SCSS
$custom: #ad2959; $custom-light: #cb6f87; $custom-dark: #000000;
JSON
{
"hex": "#ad2959",
"rgb": {
"r": 173,
"g": 41,
"b": 89
},
"hsl": {
"h": 338.182,
"s": 61.682,
"l": 41.961
},
"oklch": {
"l": 0.50414,
"c": 0.17058,
"h": 4
},
"luminance": 0.11191
}Semantic roles & 50–950 ramp
primary
#AD2959
secondary
#6DC5A5
accent
#E5AA43
background
#FDF7F8
surface
#FAEDEF
border
#D3C8CA
text
#14080B
muted
#837B7C