#AD278A#AD278A

#AD278A is a mid, vivid pink. Relative luminance 0.122; OKLCH L 52.2% C 0.196 H 341.0°. Best body text is #FFFFFF at 6.12:1 contrast (WCAG AA passes).

Color values

HEX	#AD278A
RGB	rgb(173, 39, 138)
HSL	hsl(316, 63%, 42%)
HSV	hsv(316, 77%, 68%)
CMYK	cmyk(0%, 77.5%, 20.2%, 32.2%)
CIE-LAB	lab(41.49, 61.72, -23.68)
CIE-LCH	lch(41.49, 66.11, 339.01°)
OKLab	oklab(52.16% 0.1849 -0.0638)
OKLCH	oklch(52.16% 0.196 341)
XYZ	xyz(22.5473, 12.1726, 25.2019)
Luminance	0.1217 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD278A #27AD4A

analogous

#8D27AD #AD278A #AD2747

triadic

#AD278A #8AAD27 #278AAD

tetradic

#AD278A #AD8D27 #27AD4A #2747AD

square

#AD278A #AD8D27 #27AD4A #2747AD

split-complementary

#AD278A #47AD27 #27AD8D

monochromatic

#49103A #7B1C62 #AD278A #D33EAC #DF70C2

Accessibility & contrast

On white

6.12

#AD278A on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.43

#AD278A on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD278A

6.12:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD278A	#FFFFFF	#000000	##FFFFFF
##AD278A	1.00	6.12	3.43	6.12
#FFFFFF	6.12	1.00	21.00	1.00
#000000	3.43	21.00	1.00	21.00
##FFFFFF	6.12	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#33548D

Deuteranopia (green-blind)

#5E6A87

Tritanopia (blue-blind)

#B82A56

Achromatopsia (no color)

#626262

Design tokens & code

CSS

--color: #ad278a;
/* rgb */ color: rgb(173, 39, 138);
/* oklch */ color: oklch(52.2% 0.196 341.0);

Tailwind

colors: {
  custom: {
    50: '#ca70ac',
    500: '#ad278a',
    950: '#000000',
  },
}

SCSS

$custom: #ad278a;
$custom-light: #ca70ac;
$custom-dark: #000000;

JSON

{
  "hex": "#ad278a",
  "rgb": {
    "r": 173,
    "g": 39,
    "b": 138
  },
  "hsl": {
    "h": 315.672,
    "s": 63.208,
    "l": 41.569
  },
  "oklch": {
    "l": 0.52158,
    "c": 0.19561,
    "h": 341
  },
  "luminance": 0.1217
}

Semantic roles & 50–950 ramp

primary

#AD278A

secondary

#6AC682

accent

#E66D42

background

#FCF7FA

surface

#F9EDF4

border

#D2C8CE

text

#140810

muted

#827B7F

Preview Lab

Preview with #AD278A

Body copy rendered with the generated semantic roles for this colour.

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