#278AAD#278AAD

#278AAD is a mid, moderate cyan. Relative luminance 0.216; OKLCH L 59.4% C 0.102 H 226.7°. Best body text is #000000 at 5.32:1 contrast (WCAG AA passes).

Color values

HEX#278AAD
RGBrgb(39, 138, 173)
HSLhsl(196, 63%, 42%)
HSVhsv(196, 77%, 68%)
CMYKcmyk(77.5%, 20.2%, 0%, 32.2%)
CIE-LABlab(53.63, -15.85, -26.44)
CIE-LCHlch(53.63, 30.83, 239.06°)
OKLaboklab(59.35% -0.07 -0.0742)
OKLCHoklch(59.35% 0.102 226.7)
XYZxyz(17.4649, 21.6233, 42.7803)
Luminance0.2162 (WCAG relative)
Temperaturecool
Familycyan

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#278AAD #AD4A27
analogous
#27AD8D #278AAD #2747AD
triadic
#278AAD #AD278A #8AAD27
tetradic
#278AAD #8D27AD #AD4A27 #47AD27
square
#278AAD #8D27AD #AD4A27 #47AD27
split-complementary
#278AAD #AD2747 #AD8D27
monochromatic
#103A49 #1C627B #278AAD #3EACD3 #70C2DF

Accessibility & contrast

On white

3.94
#278AAD on #FFFFFF
AA ✗AA large ✓AAA ✗

On black

5.32
#278AAD on #000000
AA ✓AA large ✓AAA ✗

Best text color

#000000 on #278AAD
5.32:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##278AAD#FFFFFF#000000##000000
##278AAD1.003.945.325.32
#FFFFFF3.941.0021.0021.00
#0000005.3221.001.001.00
##0000005.3221.001.001.00

Color blindness preview

Protanopia (red-blind)
#7787AF
Deuteranopia (green-blind)
#657BAD
Tritanopia (blue-blind)
#009496
Achromatopsia (no color)
#808080

Design tokens & code

CSS
--color: #278aad;
/* rgb */ color: rgb(39, 138, 173);
/* oklch */ color: oklch(59.4% 0.102 226.7);
Tailwind
colors: {
  custom: {
    50: '#76acc5',
    500: '#278aad',
    950: '#000000',
  },
}
SCSS
$custom: #278aad;
$custom-light: #76acc5;
$custom-dark: #000000;
JSON
{
  "hex": "#278aad",
  "rgb": {
    "r": 39,
    "g": 138,
    "b": 173
  },
  "hsl": {
    "h": 195.672,
    "s": 63.208,
    "l": 41.569
  },
  "oklch": {
    "l": 0.59354,
    "c": 0.10203,
    "h": 226.7
  },
  "luminance": 0.21625
}

Semantic roles & 50–950 ramp

primary
#278AAD
secondary
#C6826A
accent
#6D42E6
background
#F7FAFC
surface
#EEF4F8
border
#C9CED1
text
#0A1013
muted
#7C7F82

Preview Lab

Preview with #278AAD

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#278AAD Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva