#AD2754#AD2754

#AD2754 is a mid, vivid pink. Relative luminance 0.110; OKLCH L 50.1% C 0.171 H 6.2°. Best body text is #FFFFFF at 6.57:1 contrast (WCAG AA passes).

Color values

HEX	#AD2754
RGB	rgb(173, 39, 84)
HSL	hsl(340, 63%, 42%)
HSV	hsv(340, 77%, 68%)
CMYK	cmyk(0%, 77.5%, 51.4%, 32.2%)
CIE-LAB	lab(39.54, 55.79, 7.14)
CIE-LCH	lch(39.54, 56.25, 7.29°)
OKLab	oklab(50.1% 0.1704 0.0186)
OKLCH	oklch(50.1% 0.171 6.2)
XYZ	xyz(19.5611, 10.9781, 9.4747)
Luminance	0.1098 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD2754 #27AD80

analogous

#AD2797 #AD2754 #AD3D27

triadic

#AD2754 #54AD27 #2754AD

tetradic

#AD2754 #97AD27 #27AD80 #3D27AD

square

#AD2754 #97AD27 #27AD80 #3D27AD

split-complementary

#AD2754 #27AD3D #2797AD

monochromatic

#491024 #7B1C3C #AD2754 #D33E70 #DF7095

Accessibility & contrast

On white

6.57

#AD2754 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.20

#AD2754 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD2754

6.57:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD2754	#FFFFFF	#000000	##FFFFFF
##AD2754	1.00	6.57	3.20	6.57
#FFFFFF	6.57	1.00	21.00	1.00
#000000	3.20	21.00	1.00	21.00
##FFFFFF	6.57	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#494C55

Deuteranopia (green-blind)

#6C6751

Tritanopia (blue-blind)

#BD003A

Achromatopsia (no color)

#5D5D5D

Design tokens & code

CSS

--color: #ad2754;
/* rgb */ color: rgb(173, 39, 84);
/* oklch */ color: oklch(50.1% 0.171 6.2);

Tailwind

colors: {
  custom: {
    50: '#cb6e83',
    500: '#ad2754',
    950: '#000000',
  },
}

SCSS

$custom: #ad2754;
$custom-light: #cb6e83;
$custom-dark: #000000;

JSON

{
  "hex": "#ad2754",
  "rgb": {
    "r": 173,
    "g": 39,
    "b": 84
  },
  "hsl": {
    "h": 339.851,
    "s": 63.208,
    "l": 41.569
  },
  "oklch": {
    "l": 0.50103,
    "c": 0.17137,
    "h": 6.2
  },
  "luminance": 0.10975
}

Semantic roles & 50–950 ramp

primary

#AD2754

secondary

#6AC6A7

accent

#E6AF42

background

#FDF7F8

surface

#FAEDEF

border

#D3C8CA

text

#14080A

muted

#837B7C

Preview Lab

Preview with #AD2754

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →