#AD2797#AD2797

#AD2797 is a mid, highly saturated purple. Relative luminance 0.126; OKLCH L 52.8% C 0.204 H 335.8°. Best body text is #FFFFFF at 5.98:1 contrast (WCAG AA passes).

Color values

HEX	#AD2797
RGB	rgb(173, 39, 151)
HSL	hsl(310, 63%, 42%)
HSV	hsv(310, 77%, 68%)
CMYK	cmyk(0%, 77.5%, 12.7%, 32.2%)
CIE-LAB	lab(42.11, 63.54, -30.61)
CIE-LCH	lch(42.11, 70.53, 334.28°)
OKLab	oklab(52.81% 0.1863 -0.0836)
OKLCH	oklch(52.81% 0.204 335.8)
XYZ	xyz(23.5454, 12.5718, 30.4587)
Luminance	0.1257 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD2797 #27AD3D

analogous

#8027AD #AD2797 #AD2754

triadic

#AD2797 #97AD27 #2797AD

tetradic

#AD2797 #AD8027 #27AD3D #2754AD

square

#AD2797 #AD8027 #27AD3D #2754AD

split-complementary

#AD2797 #54AD27 #27AD80

monochromatic

#491040 #7B1C6B #AD2797 #D33EBB #DF70CC

Accessibility & contrast

On white

5.98

#AD2797 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.51

#AD2797 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD2797

5.98:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD2797	#FFFFFF	#000000	##FFFFFF
##AD2797	1.00	5.98	3.51	5.98
#FFFFFF	5.98	1.00	21.00	1.00
#000000	3.51	21.00	1.00	21.00
##FFFFFF	5.98	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#28579A

Deuteranopia (green-blind)

#596A94

Tritanopia (blue-blind)

#B6325D

Achromatopsia (no color)

#636363

Design tokens & code

CSS

--color: #ad2797;
/* rgb */ color: rgb(173, 39, 151);
/* oklch */ color: oklch(52.8% 0.204 335.8);

Tailwind

colors: {
  custom: {
    50: '#c971b6',
    500: '#ad2797',
    950: '#000000',
  },
}

SCSS

$custom: #ad2797;
$custom-light: #c971b6;
$custom-dark: #000000;

JSON

{
  "hex": "#ad2797",
  "rgb": {
    "r": 173,
    "g": 39,
    "b": 151
  },
  "hsl": {
    "h": 309.851,
    "s": 63.208,
    "l": 41.569
  },
  "oklch": {
    "l": 0.52808,
    "c": 0.20421,
    "h": 335.8
  },
  "luminance": 0.1257
}

Semantic roles & 50–950 ramp

primary

#AD2797

secondary

#6AC679

accent

#E65D42

background

#FCF7FB

surface

#F9EDF6

border

#D2C8D0

text

#140911

muted

#827B80

Preview Lab

Preview with #AD2797

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →