#AD274C#AD274C

#AD274C is a mid, vivid pink. Relative luminance 0.109; OKLCH L 49.9% C 0.170 H 10.2°. Best body text is #FFFFFF at 6.62:1 contrast (WCAG AA passes).

Color values

HEX	#AD274C
RGB	rgb(173, 39, 76)
HSL	hsl(343, 63%, 42%)
HSV	hsv(343, 77%, 68%)
CMYK	cmyk(0%, 77.5%, 56.1%, 32.2%)
CIE-LAB	lab(39.34, 55.16, 11.94)
CIE-LCH	lch(39.34, 56.44, 12.21°)
OKLab	oklab(49.89% 0.1673 0.0301)
OKLCH	oklch(49.89% 0.17 10.2)
XYZ	xyz(19.2655, 10.8598, 7.9178)
Luminance	0.1086 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD274C #27AD88

analogous

#AD278F #AD274C #AD4527

triadic

#AD274C #4CAD27 #274CAD

tetradic

#AD274C #8FAD27 #27AD88 #4527AD

square

#AD274C #8FAD27 #27AD88 #4527AD

split-complementary

#AD274C #27AD45 #278FAD

monochromatic

#491020 #7B1C36 #AD274C #D33E67 #DF708E

Accessibility & contrast

On white

6.62

#AD274C on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.17

#AD274C on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD274C

6.62:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD274C	#FFFFFF	#000000	##FFFFFF
##AD274C	1.00	6.62	3.17	6.62
#FFFFFF	6.62	1.00	21.00	1.00
#000000	3.17	21.00	1.00	21.00
##FFFFFF	6.62	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4B4B4D

Deuteranopia (green-blind)

#6E6649

Tritanopia (blue-blind)

#BD0037

Achromatopsia (no color)

#5D5D5D

Design tokens & code

CSS

--color: #ad274c;
/* rgb */ color: rgb(173, 39, 76);
/* oklch */ color: oklch(49.9% 0.170 10.2);

Tailwind

colors: {
  custom: {
    50: '#cc6e7d',
    500: '#ad274c',
    950: '#000000',
  },
}

SCSS

$custom: #ad274c;
$custom-light: #cc6e7d;
$custom-dark: #000000;

JSON

{
  "hex": "#ad274c",
  "rgb": {
    "r": 173,
    "g": 39,
    "b": 76
  },
  "hsl": {
    "h": 343.433,
    "s": 63.208,
    "l": 41.569
  },
  "oklch": {
    "l": 0.4989,
    "c": 0.16998,
    "h": 10.2
  },
  "luminance": 0.10857
}

Semantic roles & 50–950 ramp

primary

#AD274C

secondary

#6AC6AC

accent

#E6B942

background

#FDF7F7

surface

#FAEDEE

border

#D3C8C9

text

#150809

muted

#837B7B

Preview Lab

Preview with #AD274C

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →