#AD278F#AD278F

#AD278F is a mid, vivid pink. Relative luminance 0.123; OKLCH L 52.4% C 0.199 H 338.9°. Best body text is #FFFFFF at 6.06:1 contrast (WCAG AA passes).

Color values

HEX	#AD278F
RGB	rgb(173, 39, 143)
HSL	hsl(313, 63%, 42%)
HSV	hsv(313, 77%, 68%)
CMYK	cmyk(0%, 77.5%, 17.3%, 32.2%)
CIE-LAB	lab(41.72, 62.41, -26.37)
CIE-LCH	lch(41.72, 67.75, 337.10°)
OKLab	oklab(52.4% 0.1856 -0.0714)
OKLCH	oklch(52.4% 0.199 338.9)
XYZ	xyz(22.9176, 12.3207, 27.1525)
Luminance	0.1232 (WCAG relative)
Temperature	neutral
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD278F #27AD45

analogous

#8827AD #AD278F #AD274C

triadic

#AD278F #8FAD27 #278FAD

tetradic

#AD278F #AD8827 #27AD45 #274CAD

square

#AD278F #AD8827 #27AD45 #274CAD

split-complementary

#AD278F #4CAD27 #27AD88

monochromatic

#49103C #7B1C66 #AD278F #D33EB2 #DF70C6

Accessibility & contrast

On white

6.06

#AD278F on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.46

#AD278F on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD278F

6.06:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD278F	#FFFFFF	#000000	##FFFFFF
##AD278F	1.00	6.06	3.46	6.06
#FFFFFF	6.06	1.00	21.00	1.00
#000000	3.46	21.00	1.00	21.00
##FFFFFF	6.06	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#2F5592

Deuteranopia (green-blind)

#5D6A8C

Tritanopia (blue-blind)

#B72D59

Achromatopsia (no color)

#626262

Design tokens & code

CSS

--color: #ad278f;
/* rgb */ color: rgb(173, 39, 143);
/* oklch */ color: oklch(52.4% 0.199 338.9);

Tailwind

colors: {
  custom: {
    50: '#c970b0',
    500: '#ad278f',
    950: '#000000',
  },
}

SCSS

$custom: #ad278f;
$custom-light: #c970b0;
$custom-dark: #000000;

JSON

{
  "hex": "#ad278f",
  "rgb": {
    "r": 173,
    "g": 39,
    "b": 143
  },
  "hsl": {
    "h": 313.433,
    "s": 63.208,
    "l": 41.569
  },
  "oklch": {
    "l": 0.52401,
    "c": 0.19883,
    "h": 338.9
  },
  "luminance": 0.12318
}

Semantic roles & 50–950 ramp

primary

#AD278F

secondary

#6AC67F

accent

#E66642

background

#FCF7FA

surface

#F9EDF4

border

#D2C8CE

text

#140810

muted

#827B7F

Preview Lab

Preview with #AD278F

Body copy rendered with the generated semantic roles for this colour.

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