#AD244D#AD244D

#AD244D is a mid, vivid pink. Relative luminance 0.107; OKLCH L 49.7% C 0.173 H 9.2°. Best body text is #FFFFFF at 6.70:1 contrast (WCAG AA passes).

Color values

HEX	#AD244D
RGB	rgb(173, 36, 77)
HSL	hsl(342, 66%, 41%)
HSV	hsv(342, 79%, 68%)
CMYK	cmyk(0%, 79.2%, 55.5%, 32.2%)
CIE-LAB	lab(39.04, 56.15, 10.89)
CIE-LCH	lch(39.04, 57.19, 10.98°)
OKLab	oklab(49.68% 0.1706 0.0276)
OKLCH	oklch(49.68% 0.173 9.2)
XYZ	xyz(19.2059, 10.6846, 8.0708)
Luminance	0.1068 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD244D #24AD84

analogous

#AD2491 #AD244D #AD4024

triadic

#AD244D #4DAD24 #244DAD

tetradic

#AD244D #91AD24 #24AD84 #4024AD

square

#AD244D #91AD24 #24AD84 #4024AD

split-complementary

#AD244D #24AD40 #2491AD

monochromatic

#480F20 #7A1936 #AD244D #D63968 #E06B8E

Accessibility & contrast

On white

6.70

#AD244D on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.14

#AD244D on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD244D

6.70:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD244D	#FFFFFF	#000000	##FFFFFF
##AD244D	1.00	6.70	3.14	6.70
#FFFFFF	6.70	1.00	21.00	1.00
#000000	3.14	21.00	1.00	21.00
##FFFFFF	6.70	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#494A4E

Deuteranopia (green-blind)

#6D664A

Tritanopia (blue-blind)

#BD0036

Achromatopsia (no color)

#5C5C5C

Design tokens & code

CSS

--color: #ad244d;
/* rgb */ color: rgb(173, 36, 77);
/* oklch */ color: oklch(49.7% 0.173 9.2);

Tailwind

colors: {
  custom: {
    50: '#cc6d7e',
    500: '#ad244d',
    950: '#000000',
  },
}

SCSS

$custom: #ad244d;
$custom-light: #cc6d7e;
$custom-dark: #000000;

JSON

{
  "hex": "#ad244d",
  "rgb": {
    "r": 173,
    "g": 36,
    "b": 77
  },
  "hsl": {
    "h": 342.044,
    "s": 65.55,
    "l": 40.98
  },
  "oklch": {
    "l": 0.49677,
    "c": 0.17284,
    "h": 9.2
  },
  "luminance": 0.10682
}

Semantic roles & 50–950 ramp

primary

#AD244D

secondary

#66C6AA

accent

#E9B63F

background

#FDF7F7

surface

#FAEDEE

border

#D3C8C9

text

#150809

muted

#837B7B

Preview Lab

Preview with #AD244D

Body copy rendered with the generated semantic roles for this colour.

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