#AD2352#AD2352

#AD2352 is a mid, vivid pink. Relative luminance 0.107; OKLCH L 49.7% C 0.175 H 6.6°. Best body text is #FFFFFF at 6.69:1 contrast (WCAG AA passes).

Color values

HEX	#AD2352
RGB	rgb(173, 35, 82)
HSL	hsl(340, 66%, 41%)
HSV	hsv(340, 80%, 68%)
CMYK	cmyk(0%, 79.8%, 52.6%, 32.2%)
CIE-LAB	lab(39.07, 56.83, 7.74)
CIE-LCH	lch(39.07, 57.35, 7.75°)
OKLab	oklab(49.74% 0.1735 0.02)
OKLCH	oklch(49.74% 0.175 6.6)
XYZ	xyz(19.3594, 10.6983, 9.0266)
Luminance	0.1070 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD2352 #23AD7E

analogous

#AD2397 #AD2352 #AD3923

triadic

#AD2352 #52AD23 #2352AD

tetradic

#AD2352 #97AD23 #23AD7E #3923AD

square

#AD2352 #97AD23 #23AD7E #3923AD

split-complementary

#AD2352 #23AD39 #2397AD

monochromatic

#470E22 #7A193A #AD2352 #D6376D #E16A92

Accessibility & contrast

On white

6.69

#AD2352 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.14

#AD2352 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD2352

6.69:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD2352	#FFFFFF	#000000	##FFFFFF
##AD2352	1.00	6.69	3.14	6.69
#FFFFFF	6.69	1.00	21.00	1.00
#000000	3.14	21.00	1.00	21.00
##FFFFFF	6.69	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#484B53

Deuteranopia (green-blind)

#6C664F

Tritanopia (blue-blind)

#BD0038

Achromatopsia (no color)

#5C5C5C

Design tokens & code

CSS

--color: #ad2352;
/* rgb */ color: rgb(173, 35, 82);
/* oklch */ color: oklch(49.7% 0.175 6.6);

Tailwind

colors: {
  custom: {
    50: '#cc6d82',
    500: '#ad2352',
    950: '#000000',
  },
}

SCSS

$custom: #ad2352;
$custom-light: #cc6d82;
$custom-dark: #000000;

JSON

{
  "hex": "#ad2352",
  "rgb": {
    "r": 173,
    "g": 35,
    "b": 82
  },
  "hsl": {
    "h": 339.565,
    "s": 66.346,
    "l": 40.784
  },
  "oklch": {
    "l": 0.49736,
    "c": 0.17462,
    "h": 6.6
  },
  "luminance": 0.10695
}

Semantic roles & 50–950 ramp

primary

#AD2352

secondary

#65C7A5

accent

#E9AF3F

background

#FDF7F7

surface

#FAEDEE

border

#D3C8C9

text

#15080A

muted

#837B7C

Preview Lab

Preview with #AD2352

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →