#AD1F45#AD1F45

#AD1F45 is a mid, vivid pink. Relative luminance 0.103; OKLCH L 49.1% C 0.176 H 12.2°. Best body text is #FFFFFF at 6.87:1 contrast (WCAG AA passes).

Color values

HEX	#AD1F45
RGB	rgb(173, 31, 69)
HSL	hsl(344, 70%, 40%)
HSV	hsv(344, 82%, 68%)
CMYK	cmyk(0%, 82.1%, 60.1%, 32.2%)
CIE-LAB	lab(38.37, 56.97, 15.07)
CIE-LCH	lch(38.37, 58.93, 14.82°)
OKLab	oklab(49.12% 0.172 0.0372)
OKLCH	oklch(49.12% 0.176 12.2)
XYZ	xyz(18.7997, 10.2967, 6.6266)
Luminance	0.1029 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD1F45 #1FAD87

analogous

#AD1F8C #AD1F45 #AD401F

triadic

#AD1F45 #45AD1F #1F45AD

tetradic

#AD1F45 #8CAD1F #1FAD87 #401FAD

square

#AD1F45 #8CAD1F #1FAD87 #401FAD

split-complementary

#AD1F45 #1FAD40 #1F8CAD

monochromatic

#450C1C #791630 #AD1F45 #DA2F5D #E36385

Accessibility & contrast

On white

6.87

#AD1F45 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.06

#AD1F45 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD1F45

6.87:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD1F45	#FFFFFF	#000000	##FFFFFF
##AD1F45	1.00	6.87	3.06	6.87
#FFFFFF	6.87	1.00	21.00	1.00
#000000	3.06	21.00	1.00	21.00
##FFFFFF	6.87	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#494845

Deuteranopia (green-blind)

#6D6541

Tritanopia (blue-blind)

#BE0030

Achromatopsia (no color)

#5A5A5A

Design tokens & code

CSS

--color: #ad1f45;
/* rgb */ color: rgb(173, 31, 69);
/* oklch */ color: oklch(49.1% 0.176 12.2);

Tailwind

colors: {
  custom: {
    50: '#cd6b78',
    500: '#ad1f45',
    950: '#000000',
  },
}

SCSS

$custom: #ad1f45;
$custom-light: #cd6b78;
$custom-dark: #000000;

JSON

{
  "hex": "#ad1f45",
  "rgb": {
    "r": 173,
    "g": 31,
    "b": 69
  },
  "hsl": {
    "h": 343.944,
    "s": 69.608,
    "l": 40
  },
  "oklch": {
    "l": 0.4912,
    "c": 0.17597,
    "h": 12.2
  },
  "luminance": 0.10294
}

Semantic roles & 50–950 ramp

primary

#AD1F45

secondary

#60C8AC

accent

#ECBD3B

background

#FDF6F7

surface

#FBECED

border

#D4C7C8

text

#150808

muted

#837A7B

Preview Lab

Preview with #AD1F45

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →