#981D41#981D41

#981D41 is a mid, vivid pink. Relative luminance 0.079; OKLCH L 45.0% C 0.158 H 9.9°. Best body text is #FFFFFF at 8.12:1 contrast (WCAG AA passes).

Color values

HEX	#981D41
RGB	rgb(152, 29, 65)
HSL	hsl(342, 68%, 35%)
HSV	hsv(342, 81%, 60%)
CMYK	cmyk(0%, 80.9%, 57.2%, 40.4%)
CIE-LAB	lab(33.85, 51.32, 10.80)
CIE-LCH	lch(33.85, 52.44, 11.89°)
OKLab	oklab(45.01% 0.1557 0.0272)
OKLCH	oklch(45.01% 0.158 9.9)
XYZ	xyz(14.3438, 7.9379, 5.7769)
Luminance	0.0794 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#981D41 #1D9874

analogous

#981D7E #981D41 #98361D

triadic

#981D41 #41981D #1D4198

tetradic

#981D41 #7E981D #1D9874 #361D98

square

#981D41 #7E981D #1D9874 #361D98

split-complementary

#981D41 #1D9836 #1D7E98

monochromatic

#310915 #65132B #981D41 #CB2757 #DE527B

Accessibility & contrast

On white

8.12

#981D41 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.59

#981D41 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #981D41

8.12:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##981D41	#FFFFFF	#000000	##FFFFFF
##981D41	1.00	8.12	2.59	8.12
#FFFFFF	8.12	1.00	21.00	1.00
#000000	2.59	21.00	1.00	21.00
##FFFFFF	8.12	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#3F4042

Deuteranopia (green-blind)

#5F583E

Tritanopia (blue-blind)

#A6002D

Achromatopsia (no color)

#505050

Design tokens & code

CSS

--color: #981d41;
/* rgb */ color: rgb(152, 29, 65);
/* oklch */ color: oklch(45.0% 0.158 9.9);

Tailwind

colors: {
  custom: {
    50: '#bd6775',
    500: '#981d41',
    950: '#000000',
  },
}

SCSS

$custom: #981d41;
$custom-light: #bd6775;
$custom-dark: #000000;

JSON

{
  "hex": "#981d41",
  "rgb": {
    "r": 152,
    "g": 29,
    "b": 65
  },
  "hsl": {
    "h": 342.439,
    "s": 67.956,
    "l": 35.49
  },
  "oklch": {
    "l": 0.45009,
    "c": 0.15809,
    "h": 9.9
  },
  "luminance": 0.07936
}

Semantic roles & 50–950 ramp

primary

#981D41

secondary

#50C1A0

accent

#EBB83D

background

#FCF6F7

surface

#F8EBED

border

#D1C6C8

text

#130708

muted

#827A7B

Preview Lab

Preview with #981D41

Body copy rendered with the generated semantic roles for this colour.

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