#981B44#981B44

#981B44 is a dark, vivid pink. Relative luminance 0.079; OKLCH L 44.9% C 0.160 H 7.9°. Best body text is #FFFFFF at 8.15:1 contrast (WCAG AA passes).

Color values

HEX	#981B44
RGB	rgb(152, 27, 68)
HSL	hsl(340, 70%, 35%)
HSV	hsv(340, 82%, 60%)
CMYK	cmyk(0%, 82.2%, 55.3%, 40.4%)
CIE-LAB	lab(33.73, 52.11, 8.67)
CIE-LCH	lch(33.73, 52.83, 9.44°)
OKLab	oklab(44.94% 0.1588 0.0222)
OKLCH	oklch(44.94% 0.16 7.9)
XYZ	xyz(14.3856, 7.8787, 6.2310)
Luminance	0.0788 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#981B44 #1B986F

analogous

#981B82 #981B44 #98311B

triadic

#981B44 #44981B #1B4498

tetradic

#981B44 #82981B #1B986F #311B98

square

#981B44 #82981B #1B986F #311B98

split-complementary

#981B44 #1B9831 #1B8298

monochromatic

#300916 #64122D #981B44 #CC245B #E04E7E

Accessibility & contrast

On white

8.15

#981B44 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.58

#981B44 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #981B44

8.15:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##981B44	#FFFFFF	#000000	##FFFFFF
##981B44	1.00	8.15	2.58	8.15
#FFFFFF	8.15	1.00	21.00	1.00
#000000	2.58	21.00	1.00	21.00
##FFFFFF	8.15	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#3E3F45

Deuteranopia (green-blind)

#5E5841

Tritanopia (blue-blind)

#A6002D

Achromatopsia (no color)

#4F4F4F

Design tokens & code

CSS

--color: #981b44;
/* rgb */ color: rgb(152, 27, 68);
/* oklch */ color: oklch(44.9% 0.160 7.9);

Tailwind

colors: {
  custom: {
    50: '#bd6677',
    500: '#981b44',
    950: '#000000',
  },
}

SCSS

$custom: #981b44;
$custom-light: #bd6677;
$custom-dark: #000000;

JSON

{
  "hex": "#981b44",
  "rgb": {
    "r": 152,
    "g": 27,
    "b": 68
  },
  "hsl": {
    "h": 340.32,
    "s": 69.832,
    "l": 35.098
  },
  "oklch": {
    "l": 0.44942,
    "c": 0.16029,
    "h": 7.9
  },
  "luminance": 0.07877
}

Semantic roles & 50–950 ramp

primary

#981B44

secondary

#4DC29C

accent

#EDB23B

background

#FCF6F7

surface

#F8EBED

border

#D1C6C8

text

#130708

muted

#827A7B

Preview Lab

Preview with #981B44

Body copy rendered with the generated semantic roles for this colour.

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