#981B40#981B40

#981B40 is a dark, vivid pink. Relative luminance 0.078; OKLCH L 44.8% C 0.160 H 10.1°. Best body text is #FFFFFF at 8.18:1 contrast (WCAG AA passes).

Color values

HEX	#981B40
RGB	rgb(152, 27, 64)
HSL	hsl(342, 70%, 35%)
HSV	hsv(342, 82%, 60%)
CMYK	cmyk(0%, 82.2%, 57.9%, 40.4%)
CIE-LAB	lab(33.63, 51.81, 11.15)
CIE-LCH	lch(33.63, 53.00, 12.14°)
OKLab	oklab(44.84% 0.1572 0.028)
OKLCH	oklch(44.84% 0.16 10.1)
XYZ	xyz(14.2677, 7.8315, 5.6099)
Luminance	0.0783 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#981B40 #1B9873

analogous

#981B7E #981B40 #98351B

triadic

#981B40 #40981B #1B4098

tetradic

#981B40 #7E981B #1B9873 #351B98

square

#981B40 #7E981B #1B9873 #351B98

split-complementary

#981B40 #1B9835 #1B7E98

monochromatic

#300914 #64122A #981B40 #CC2456 #E04E79

Accessibility & contrast

On white

8.18

#981B40 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.57

#981B40 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #981B40

8.18:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##981B40	#FFFFFF	#000000	##FFFFFF
##981B40	1.00	8.18	2.57	8.18
#FFFFFF	8.18	1.00	21.00	1.00
#000000	2.57	21.00	1.00	21.00
##FFFFFF	8.18	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#3E3F41

Deuteranopia (green-blind)

#5E583D

Tritanopia (blue-blind)

#A7002B

Achromatopsia (no color)

#4F4F4F

Design tokens & code

CSS

--color: #981b40;
/* rgb */ color: rgb(152, 27, 64);
/* oklch */ color: oklch(44.8% 0.160 10.1);

Tailwind

colors: {
  custom: {
    50: '#bd6674',
    500: '#981b40',
    950: '#000000',
  },
}

SCSS

$custom: #981b40;
$custom-light: #bd6674;
$custom-dark: #000000;

JSON

{
  "hex": "#981b40",
  "rgb": {
    "r": 152,
    "g": 27,
    "b": 64
  },
  "hsl": {
    "h": 342.24,
    "s": 69.832,
    "l": 35.098
  },
  "oklch": {
    "l": 0.44837,
    "c": 0.15963,
    "h": 10.1
  },
  "luminance": 0.07829
}

Semantic roles & 50–950 ramp

primary

#981B40

secondary

#4DC29F

accent

#EDB83B

background

#FCF6F7

surface

#F8EBED

border

#D1C6C8

text

#130608

muted

#827A7B

Preview Lab

Preview with #981B40

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →