#971D7E#971D7E

#971D7E is a mid, vivid pink. Relative luminance 0.090; OKLCH L 47.2% C 0.185 H 338.2°. Best body text is #FFFFFF at 7.52:1 contrast (WCAG AA passes).

Color values

HEX	#971D7E
RGB	rgb(151, 29, 126)
HSL	hsl(312, 68%, 35%)
HSV	hsv(312, 81%, 59%)
CMYK	cmyk(0%, 80.8%, 16.6%, 40.8%)
CIE-LAB	lab(35.92, 57.75, -25.25)
CIE-LCH	lch(35.92, 63.03, 336.39°)
OKLab	oklab(47.21% 0.1713 -0.0686)
OKLCH	oklch(47.21% 0.185 338.2)
XYZ	xyz(16.9682, 8.9661, 20.5716)
Luminance	0.0896 (WCAG relative)
Temperature	neutral
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#971D7E #1D9736

analogous

#731D97 #971D7E #971D41

triadic

#971D7E #7E971D #1D7E97

tetradic

#971D7E #97731D #1D9736 #1D4197

square

#971D7E #97731D #1D9736 #1D4197

split-complementary

#971D7E #41971D #1D9773

monochromatic

#300928 #641353 #971D7E #CA27A9 #DE51C1

Accessibility & contrast

On white

7.52

#971D7E on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.79

#971D7E on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #971D7E

7.52:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##971D7E	#FFFFFF	#000000	##FFFFFF
##971D7E	1.00	7.52	2.79	7.52
#FFFFFF	7.52	1.00	21.00	1.00
#000000	2.79	21.00	1.00	21.00
##FFFFFF	7.52	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#244981

Deuteranopia (green-blind)

#4E5B7B

Tritanopia (blue-blind)

#A0244D

Achromatopsia (no color)

#545454

Design tokens & code

CSS

--color: #971d7e;
/* rgb */ color: rgb(151, 29, 126);
/* oklch */ color: oklch(47.2% 0.185 338.2);

Tailwind

colors: {
  custom: {
    50: '#b969a3',
    500: '#971d7e',
    950: '#000000',
  },
}

SCSS

$custom: #971d7e;
$custom-light: #b969a3;
$custom-dark: #000000;

JSON

{
  "hex": "#971d7e",
  "rgb": {
    "r": 151,
    "g": 29,
    "b": 126
  },
  "hsl": {
    "h": 312.295,
    "s": 67.778,
    "l": 35.294
  },
  "oklch": {
    "l": 0.47214,
    "c": 0.18451,
    "h": 338.2
  },
  "luminance": 0.08964
}

Semantic roles & 50–950 ramp

primary

#971D7E

secondary

#4FC067

accent

#EB613D

background

#FBF6FA

surface

#F7ECF4

border

#D0C7CE

text

#12070F

muted

#817A7F

Preview Lab

Preview with #971D7E

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →