#971D45#971D45
#971D45 is a dark, vivid pink. Relative luminance 0.079; OKLCH L 44.9% C 0.158 H 7.5°. Best body text is #FFFFFF at 8.15:1 contrast (WCAG AA passes).
Color values
| HEX | #971D45 |
|---|---|
| RGB | rgb(151, 29, 69) |
| HSL | hsl(340, 68%, 35%) |
| HSV | hsv(340, 81%, 59%) |
| CMYK | cmyk(0%, 80.8%, 54.3%, 40.8%) |
| CIE-LAB | lab(33.75, 51.34, 8.02) |
| CIE-LCH | lch(33.75, 51.96, 8.88°) |
| OKLab | oklab(44.93% 0.1565 0.0206) |
| OKLCH | oklch(44.93% 0.158 7.5) |
| XYZ | xyz(14.2774, 7.8898, 6.4001) |
| Luminance | 0.0789 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Purple Red
#990147
ΔE00 2.77
Berry
#990F4B
ΔE00 2.84
Cranberry
#9E003A
ΔE00 3.47
Red Wine
#8C0034
ΔE00 4.36
Purplish Red
#B0054B
ΔE00 4.50
Raspberry (survey)
#B00149
ΔE00 4.51
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#971D45 #1D976F
analogous
#971D82 #971D45 #97321D
triadic
#971D45 #45971D #1D4597
tetradic
#971D45 #82971D #1D976F #321D97
square
#971D45 #82971D #1D976F #321D97
split-complementary
#971D45 #1D9732 #1D8297
monochromatic
#300916 #64132E #971D45 #CA275C #DE517F
Accessibility & contrast
On white
8.15
#971D45 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.58
#971D45 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #971D45
8.15:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##971D45 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##971D45 | 1.00 | 8.15 | 2.58 | 8.15 |
| #FFFFFF | 8.15 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.58 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 8.15 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#3E4046
Deuteranopia (green-blind)
#5D5842
Tritanopia (blue-blind)
#A5002F
Achromatopsia (no color)
#4F4F4F
Design tokens & code
CSS
--color: #971d45; /* rgb */ color: rgb(151, 29, 69); /* oklch */ color: oklch(44.9% 0.158 7.5);
Tailwind
colors: {
custom: {
50: '#bc6778',
500: '#971d45',
950: '#000000',
},
}SCSS
$custom: #971d45; $custom-light: #bc6778; $custom-dark: #000000;
JSON
{
"hex": "#971d45",
"rgb": {
"r": 151,
"g": 29,
"b": 69
},
"hsl": {
"h": 340.328,
"s": 67.778,
"l": 35.294
},
"oklch": {
"l": 0.44932,
"c": 0.15786,
"h": 7.5
},
"luminance": 0.07888
}Semantic roles & 50–950 ramp
primary
#971D45
secondary
#4FC09B
accent
#EBB23D
background
#FCF6F7
surface
#F8EBED
border
#D1C6C8
text
#130708
muted
#827A7B