#97321D#97321D

#97321D is a mid, vivid red. Relative luminance 0.089; OKLCH L 46.3% C 0.139 H 33.5°. Best body text is #FFFFFF at 7.53:1 contrast (WCAG AA passes).

Color values

HEX#97321D
RGBrgb(151, 50, 29)
HSLhsl(10, 68%, 35%)
HSVhsv(10, 81%, 59%)
CMYKcmyk(0%, 66.9%, 80.8%, 40.8%)
CIE-LABlab(35.89, 41.19, 35.44)
CIE-LCHlch(35.89, 54.34, 40.71°)
OKLaboklab(46.3% 0.1163 0.077)
OKLCHoklch(46.3% 0.139 33.5)
XYZxyz(14.1265, 8.9513, 2.1461)
Luminance0.0895 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#97321D #1D8297
analogous
#971D45 #97321D #976F1D
triadic
#97321D #1D9732 #321D97
tetradic
#97321D #45971D #1D8297 #6F1D97
square
#97321D #45971D #1D8297 #6F1D97
split-complementary
#97321D #1D976F #1D4597
monochromatic
#301009 #642113 #97321D #CA4327 #DE6951

Accessibility & contrast

On white

7.53
#97321D on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

2.79
#97321D on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #97321D
7.53:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##97321D#FFFFFF#000000##FFFFFF
##97321D1.007.532.797.53
#FFFFFF7.531.0021.001.00
#0000002.7921.001.0021.00
##FFFFFF7.531.0021.001.00

Color blindness preview

Protanopia (red-blind)
#4F461A
Deuteranopia (green-blind)
#685D19
Tritanopia (blue-blind)
#A7142E
Achromatopsia (no color)
#545454

Design tokens & code

CSS
--color: #97321d;
/* rgb */ color: rgb(151, 50, 29);
/* oklch */ color: oklch(46.3% 0.139 33.5);
Tailwind
colors: {
  custom: {
    50: '#bd6f5b',
    500: '#97321d',
    950: '#000000',
  },
}
SCSS
$custom: #97321d;
$custom-light: #bd6f5b;
$custom-dark: #000000;
JSON
{
  "hex": "#97321d",
  "rgb": {
    "r": 151,
    "g": 50,
    "b": 29
  },
  "hsl": {
    "h": 10.328,
    "s": 67.778,
    "l": 35.294
  },
  "oklch": {
    "l": 0.46301,
    "c": 0.13949,
    "h": 33.5
  },
  "luminance": 0.08949
}

Semantic roles & 50–950 ramp

primary
#97321D
secondary
#4FADC0
accent
#CDEB3D
background
#FCF6F5
surface
#F9ECE9
border
#D2C7C5
text
#140804
muted
#827B79

Preview Lab

Preview with #97321D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#97321D Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva